Author Page for Liz Hull | Page 3

Liz Hull

Liz Hull

Liz Hull is a writer for Merchant Maverick. In her three years with Merchant Maverick, she has tested and reviewed over 40 eCommerce platforms and published two ebooks on the topic of online selling. Liz has also been published in Startup Nation and Home Business Magazine Online. Liz has a BA in English and Spanish from George Fox University.

5 Reasons Merchants Choose Shopify

Those of us in the eCommerce industry know full well that Shopify is one of the best and biggest shopping carts out there. Over the past year or so, Shopify has become a household name (partly due to the recent controversy regarding a few of Shopify’s more notorious customers). Here at Merchant Maverick, we love […]

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Jan 9, 2020 Filed under: eCommerce, Web Development

3 Scalable eCommerce Platforms For Growing Businesses

Growing an eCommerce business is a lot like growing up: awkward. After a while, things don’t seem to feel right, and what was once a perfect software fit is now bursting at the seams. If your eCommerce platform isn’t keeping up with your company’s ever increasing demands, or if you’re a small seller looking forward […]

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Oct 24, 2017 Filed under: eCommerce, Web Development

Alternatives To WooCommerce

With over 1.7M users on board, WooCommerce is the most widely used eCommerce platform there is. WooCommerce stores make up a whopping 41% of all eCommerce sites! For comparison, Shopify makes up only 5%. So why do so many merchants choose WooCommerce? WooCommerce provides an affordable and simple way to turn your WordPress site into an […]

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Jan 9, 2020 Filed under: eCommerce, Web Development

The 4 Biggest Hurdles To Selling On Amazon (And How To Overcome Them)

If you’ve been paying attention to the growth and development of eCommerce, you know that it’s no longer enough to simply operate an online store. “Multichannel” is becoming the industry’s biggest buzzword. And in order to successfully compete with large businesses, you’ll need to explore expanding your shop across multiple selling platforms. One of the […]

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May 26, 2017 Filed under: eCommerce

The Complete Guide To Starting An Online Store For Your Brick & Mortar Business

Online selling is a growing part of our world. Every year, eCommerce accounts for a larger percentage of retail sales in the US. However, while online selling is often necessary, it is by no means easy. We know that building, marketing, and managing an online store is a major challenge for most sellers. So, to help you move into online selling, we’ve compiled a list of ten steps to starting an online store.

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Mar 31, 2020 Filed under: eCommerce, Web Development

Questions To Ask Before You Commit To A Shopping Cart

Choosing an eCommerce platform is one of the most important decisions you’ll make when setting up an online store. And it’s the step we focus on most at Merchant Maverick, for good reason. Your eCommerce platform can make or break the initial success of your business. Before you sign on for a monthly (or yearly) […]

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May 16, 2019 Filed under: eCommerce, Web Development

7 Strategies To Increase Your eCommerce Sales

There are thousands of ways to increase sales, many of which you’ve probably learned in business school or in the school of life. However, when it comes to selling online, there are a few additional challenges you have to overcome. Not only do you have to market your business, but also you have to optimize your site to attract organic traffic. You need to be clear with customers about your products and your shipping options, and then you have to optimize your checkout page to reduce the risk of customers leaving before they complete a purchase.

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Apr 21, 2020 Filed under: eCommerce, Web Development

Volusion Alternatives: The Top 5 Destinations For The Migrating Merchant

Choosing an eCommerce platform can be overwhelming. And when you’ve already invested time, energy, and money into one platform, the thought of migrating software programs can be downright terrifying. However, there comes a point when migration is necessary, and if your current eCommerce platform isn’t meeting your company’s needs, it’s better to switch vendors than […]

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Jun 11, 2018 Filed under: eCommerce

5 Reasons Why Your Business Should Have A Blog

Adding a blog to your business’s website can have many positive results, and for many businesses, the benefits of adding a blog outweigh the inconveniences. Blogs can improve your site’s status in search engine rankings, attract new traffic to your site, and help establish your business as an authority in your industry.

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May 13, 2020 Filed under: eCommerce, Web Development

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Merchant Maverick’s ratings are editorial in nature, and are not aggregated from user reviews. Each staff reviewer at Merchant Maverick is a subject matter expert with experience researching, testing, and evaluating small business software and services. The rating of this company or service is based on the author’s expert opinion and analysis of the product, and assessed and seconded by another subject matter expert on staff before publication. Merchant Maverick’s ratings are not influenced by affiliate partnerships.

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