Author Page for Liz Hull | Page 4

Liz Hull

Liz Hull

Liz Hull is a writer for Merchant Maverick. In her three years with Merchant Maverick, she has tested and reviewed over 40 eCommerce platforms and published two ebooks on the topic of online selling. Liz has also been published in Startup Nation and Home Business Magazine Online. Liz has a BA in English and Spanish from George Fox University.

ShopKeep & BigCommerce: Together At Last

Last month ShopKeep (see our review) made a big announcement; this popular iPad POS system now offers an integration with BigCommerce (see our review)! We’re dancing for joy over here at Merchant Maverick at the news; we’ve even considered sending the happy couple a new toaster. Why are we so excited? Well, for a few reasons. ShopKeep […]

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Sep 6, 2018 Filed under: eCommerce, Point of Sale

BigCommerce VS Volusion

These days, most online merchants are turning their attention to SaaS solutions. These web-based selling platforms give you all the tools you need to set up an online shop, including web hosting, web security, rich feature sets, full-time technical support, and beautiful design templates for your storefront. And, best of all, you can operate a […]

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Sep 1, 2018 Filed under: eCommerce

Shopping Carts 101: How To Choose A Shopping Cart For Your Business

eCommerce experts and vendors have given shopping cart software a wide variety of names. You may see these systems referred to as eCommerce platforms, online store builders, and/or eCommerce solutions. Despite the changing and variable names, these platforms all do the same thing: allow you to feature products and conduct secure transactions online. And most […]

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Mar 28, 2017 Filed under: eCommerce

Shopping Carts With The Best Templates

No matter what your parents told you, looks matter, especially when it comes to eCommerce sites. An attractive storefront is critical to an online shop’s success. A clean design can impact your bottom line by making it easier for customers to find the products they’re looking for, just as a modern, well-built front page can […]

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Jan 9, 2020 Filed under: eCommerce

A Brief Guide To Multichannel Selling

Think back to the last time you bought something online. Did you do any research before you made your purchase? Did you look up reviews of the product and compare prices on Amazon, eBay and other online stores? Did you visit a brick-and-mortar store to get a better idea of the product before you purchased? […]

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Aug 14, 2019 Filed under: eCommerce

A Guide To Omnichannel Solutions

“Omnichannel” is a difficult concept to unravel, mostly because it’s so new. The term “omnichannel” or “omni-channel” hasn’t yet settled on a single definition, or even a single spelling. Every now and then a writer will take a stab at explaining the omnichannel concept, hoping to pin it definitively to an eCommerce strategy or marketing […]

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Aug 14, 2019 Filed under: eCommerce, Web Development

Top 4 Open Source eCommerce Platforms

Open source software is the pride and joy of the developer world. When a software is open source, every line of its source code is available to the public. In other words, anyone can get his or her hands on the very code used to build the platform. So, what does open source mean in […]

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Aug 14, 2019 Filed under: eCommerce, Web Development

Top 3 Shopping Carts For Beginners

As an eCommerce software reviewer, I spend a lot of time haunting SMB community boards and forums. And, over my hours spent scrolling, I’ve noticed a few trends in the types of questions merchants ask one another. They want information about marketing, taxes, and price setting, but most often, they want to know the answer to […]

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Jan 9, 2020 Filed under: eCommerce, Web Development

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The vendors that appear on this list were chosen by subject matter experts on the basis of product quality, wide usage and availability, and positive reputation.

Merchant Maverick’s ratings are editorial in nature, and are not aggregated from user reviews. Each staff reviewer at Merchant Maverick is a subject matter expert with experience researching, testing, and evaluating small business software and services. The rating of this company or service is based on the author’s expert opinion and analysis of the product, and assessed and seconded by another subject matter expert on staff before publication. Merchant Maverick’s ratings are not influenced by affiliate partnerships.

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