As more and more consumers begin researching businesses online, it’s crucial that your business has a great website, active social media accounts, and accurate pages in popular business directories. Establishing a great online presence can help customers find your location, strengthen your brand, and increase your online sales. Here’s what it takes to develop a great online presence for your business.
Despite the inherent limitations, a free website builder subscription can, in many instances, meet the needs of small businesses that are just getting started. You’ll always have the option of upgrading to a paid plan once the revenue starts coming in. We’ve compiled a list of the best free website builders, both in terms of features and scalability.
The Problem It happens every day. You decide to buy something new – a hair dryer, for example. You’ve done your research; you understand the product specifications, you know what to expect in terms of cost, you’ve examined the competition. For the most part, you’ve made up your mind. The only thing left is to […]
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There are a number of website building services out there that combine inadequate functionality with shady business practices, just as there are some web developers who will promise you the world, only to sell you services you don’t need (or even simply run off with your money). We’ll show you how to get the website you want and how to avoid website design scams and other industry pitfalls.
Business tools have changed a lot in the last ten years. Given the ubiquity of the internet, and with increasingly low barriers to entry for software development, an army of startups have been pushing subscription-based, Software-as-a-Service (SaaS) applications out to the public at a steady rate. One of the dilemmas entrepreneurs face is deciding which school of […]
“Question the heroic approach” – Brian Eno, Oblique Strategies We humans have a cognitive bias as regards our centrality to the universe. Maybe personal exceptionalism is an adaptive trait, serving to inoculate us against the omnipresent realities of doom and failure. Maybe it’s a byproduct of a consumer culture relentlessly incentivized to assure us of our own uniqueness. Either way, […]
For most small business owners, it’s a jungle out there. Danger lurks around every corner, predators seem to be silently stalking your every movement, and – in the immortal words of Jethro Tull – the rivers are full of crocodile nasties. Let’s face it, when it comes to start-ups and small businesses the statistics are […]
What is a website builder? During the ‘Dot Com’ boom of the late 90s, sites like Geocities and Angelfire allowed users to do something they’d never been able to do before: build their own simple websites. Features were limited, though, and the results were often crude. Fortunately, website builders have come a long way in […]
The vendors that appear on this list were chosen by subject matter experts on the basis of product quality, wide usage and availability, and positive reputation.
Merchant Maverick’s ratings are editorial in nature, and are not aggregated from user reviews. Each staff reviewer at Merchant Maverick is a subject matter expert with experience researching, testing, and evaluating small business software and services. The rating of this company or service is based on the author’s expert opinion and analysis of the product, and assessed and seconded by another subject matter expert on staff before publication. Merchant Maverick’s ratings are not influenced by affiliate partnerships.
Our unbiased reviews and content are supported in part by affiliate partnerships, and we adhere to strict guidelines to preserve editorial integrity. The editorial content on this page is not provided by any of the companies mentioned and has not been reviewed, approved or otherwise endorsed by any of these entities. Opinions expressed here are author’s alone.
