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Meet The Sopranos: Introducing The Merchant Account Mafia

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Amad Ebrahimi
Amad has worked in the eCommerce and online marketing world since 2002. He started as an eBay seller, then slowly graduated to building & marketing his own websites and consulting others to do the same. He founded Merchant Maverick out of frustration with all the misinformation and shady tactics that he encountered when trying to find a merchant account for his and his client's businesses. He's the man behind most of the merchant account reviews, and articles posted on MerchantMaverick.com. Have any questions related to credit card processing? Talk to him.
Amad Ebrahimi
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10 Comments

Responses are not provided or commissioned by the vendor or bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the vendor or bank advertiser. It is not the vendor or bank advertiser's responsibility to ensure all posts and/or questions are answered.

    Ron Ray

    Dear MM: Simple, direct, and narratively inspired. Thank you.
    RR

      This comment refers to an earlier version of this post and may be outdated.

      Jimmy

      Would love for you to write out a flow chart or actual technical article on it. For some of us who are seasoned in fighting the insanity, it’s actually harder to follow with the analagies… for instance acquiring and issuing bank is hard to follow with your explanation

        This comment refers to an earlier version of this post and may be outdated.

        tj reynia

        How thoughtful to lay out the players for us simpletons -or maybe it just me. You must be the head attorney for the prosecution. Thank you for your efforts.. its appreciated!

          This comment refers to an earlier version of this post and may be outdated.

          Gotmerchant.com

          Doug – your question comes with a huge answer, but in summary: V/MC are only an association, they have member banks that solicit their services, which the people that own the association are the banks. Many banks have ISOs, which some are VERY big to sell the services and use them as a sponsoring bank. FirstData owns a lot of subsidiaries and not only are they a processing platform, but they own an ISO as well (CSI). Dealing with FirstData directly may not be easily defined for they are so big and have so many companies under their umbrella. They are the gorilla of our industry and who said going with the biggest company is a good idea? Their own ISO is CardService (CSI). You can deal with them or any one of their thousands of ISOs. The difference would be the service you receive, pricing, etc. Do not confuse this with ISO or providers that use FirstData as a processing platform. In that role, FD simply processes the data, they have nothing to do with the merchant account. It really does not matter who you go with in regards to obtaining the lowest cost. We all have the same Interchange cost and trying to eliminate some people in the food chain to reduce extra markup will not necessarily lower your cost as our industry has become super competitive as it is.

          Curtis

            This comment refers to an earlier version of this post and may be outdated.

            Doug from Hsbg

            Cool article but again, left us w/o any answers. Why wouldn’t everyone simply deal w/ First Data directly?
            Secondly, why is it that the Assoc (visa and m/c have marketing arms, ISO’s?

              This comment refers to an earlier version of this post and may be outdated.

              Capital-S

              Hey that was a cool article its good to know who these guys are.. peace

                This comment refers to an earlier version of this post and may be outdated.

                The Merchant Maverick

                Capital-S,

                Thanks for the kind words. Stay tuned for Part II.

                  This comment refers to an earlier version of this post and may be outdated.

                  tj reynia

                  love to read part II

                    This comment refers to an earlier version of this post and may be outdated.

                    S.Vatan

                    Great freakin article guy! I actually have a better understanding of how this whole merchant account industry works and the players involved in it. Looking forward to part II of the saga. thx!

                      This comment refers to an earlier version of this post and may be outdated.

                      The Merchant Maverick

                      Thanks!! Ya, stay tuned. I might have to whack a couple guys in the next one.

                        This comment refers to an earlier version of this post and may be outdated.

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