GoDaddy Online Bookkeeping (formerly Outright) Review

  • 4 comments
  • Updated on:
Date Established
2008
Location
Sunnyvale, CA

Highlights:

  • Great for Etsy, Amazon, and eBay sellers
  • Affordable pricing
  • Tax support
  • Easy to use
  • Basic bookkeeping features

Overview:

GoDaddy is generally known as a domain name and website building service. Although, if you are anything like me, you recognize the name from Danica Patrick’s Nascar racing days.

While GoDaddy sets the speed for domain names and website building, their bookkeeping software is getting lapped again and again in the race for the best accounting software. One of the main reasons GoDaddy Online Bookkeeping lags behind is that it isn’t accounting software at all. It is strictly a basic bookkeeping software with the ability to send invoices/estimates and track expenses and time.

For some businesses, though, GoDaddy isn’t out of the race completely. Smaller businesses who aren’t trying to keep pace with mid- to large-sized businesses might find GoDaddy Online Bookkeeping to be a decent option. Amazon, eBay, and Etsy integrations make the software ideal for online sellers trying to keep their small, side businesses organized. Extensive tax support is an extra bonus.

But I have to throw a caution flag on the track before anyone decides to purchase GoDaddy Online Bookkeeping. This software only supports a single user. The company has seemed to stall on updates, gotten rid of the free version of their software, and degraded in customer service quality. Additionally, questionable business practices and a major security breach make me incredibly skeptical of the software and company.

I highly recommend doing your research before committing to GoDaddy. Read customer reviews, scour the rest of this review, and take a tour of the software before making any decisions.

Pricing:

GoDaddy Online Bookkeeping offers three different pricing tiers. Payments are made monthly and can be canceled anytime. There is no free trial of the software. However, there is an interactive tour and a 30-day money back guarantee after sign up.

Get Paid:

  • $4.99/mo
  • Invoices and estimates
  • Mobile apps
  • Time tracking
  • Mileage deductions
  • Some business reports
  • One user

Essentials:

  • $9.99/mo
  • Invoices and estimates
  • Mobile apps
  • Time tracking
  • Mileage deductions
  • Full access to business reports
  • Live bank feeds
  • PayPal, Etsy, Amazon, and eBay integrations
  • Tax support
  • One user

Premium:

  • $14.99/mo
  • Invoices and estimates
  • Mobile apps
  • Time tracking
  • Mileage deductions
  • Full access to business reports
  • Live bank feeds
  • PayPal, Etsy, Amazon, and eBay integrations
  • Tax support
  • Recurring invoices
  • One user

GoDaddy is currently offering a 20% discount for customers who commit to a year-long subscription (renewing your plan returns product to its normal price). The sale can change at anytime, so be sure to check out the GoDaddy Online Bookkeeping pricing page before buying.

Web-Hosted or Locally Installed:

Web-hosted. No downloads or installation required.

Hardware or Software Requirements:

Since GoDaddy Online Bookkeeping is cloud-based, the software is compatible with any device so long as you have internet access. The company recommends using the most up-to-date version of your browser for optimal usage. GoDaddy also has an iPhone app (iOS 6.0+) and Android app (4.0+) available for users.

Specific Size of Business:

GoDaddy is marketed toward sole proprietors and LLCs. The software is designed for small business owners who aren’t looking for full-fledged accounting but simply want a way to keep track of their business finances and get a little extra help come tax time. GoDaddy Online Bookkeeping is ideal for eCommerce sellers on Etsy, Amazon, or eBay because the integrations with these products allow automatic sales importing into their account.

GoDaddy Online Bookkeeping is not for you if you are looking for a true accounting solution with ample reports and features; if you need access for more than one user; or, if you are looking for strong security (see the Negative Review and Complaints and Security sections for more details).

Accounting Method:

Cash basis accounting.

Ease of Use:

GoDaddy is incredibly easy to use. The UI is appealing, well-organized, and simple to navigate.

  • Setup – Setup is simple, albeit a tad annoying. You have to go through a seemingly pointless survey before beginning, but after that it’s smooth sailing. You have the option to take a guided tour with sample data, but the software is so simple and easy to use that you probably won’t need it. Instead, I recommend starting in the Manage tab (basically GoDaddy Online Bookkeeping’s version of settings). Here, you can set up your expense and income categories, import contacts, and set invoice preferences. GoDaddy Online Bookkeeping also has several automatic integration partners, so if you are an Etsy, Amazon, or eBay user, or even a FreshBooks or Harvest user, definitely take a look at these before starting.
  • Organization – GoDaddy Online Bookkeeping is incredibly well organized. The software is divided into various tabs: Overview, Income, Expenses, Invoices, Time Reports, Taxes, and Manage. Whenever you click on a tab, well-laid out subtabs make it incredibly easy to find everything you are looking for. Additionally, there are buttons in the top right corner which allow you to see what’s new and get help. There’s also a total count of your entire year’s revenue, which is pretty cool.

GoDaddy Online Bookkeeping

  • Instructions and Guidance – Luckily, you don’t need much guidance with GoDaddy Online Bookkeeping, because if you did…well, you’d just be out of luck. While there is a help button within the software, it just leads you to the GoDaddy Online Bookkeeping Community, which is less than helpful. GoDaddy has a bookkeeping-focused help center and knowledge base, but they are also limited. It’s hard to find what you’re looking for, and harder still to get a good answer once you’ve found it. A better bet might be to call the 24/7 support number or open a live chat, but the quality of representatives varies significantly. So maybe your real best bet is to leave me a comment and I’ll help as best as I can.
  • Problems – I wanted to like GoDaddy Bookkeeping Online for their basic bookkeeping feature, excellent tax support, and eCommerce tools, however, there are quite a few problems holding this software back.
    • Not Accounting – Now, GoDaddy Online Bookkeeping does not claim it is “accounting software,” but it does compare itself to QuickBooks (an unfair comparison if you ask me). The company boasts that it is simpler to use and saves time, and unlike QuickBooks, “We only give you what you need to run and manage your business.” That would be fine and dandy if GoDaddy actually gave business owners what they needed. With no double-entry accounting, no accrual based accounting, and hardly any accounting reports, GoDaddy Online Bookkeeping is not fit for small businesses—small eCommerce sellers, maybe, but not anyone looking for true accounting.
    • Duplicate and Split Transactions – There is no way to match transactions or to detect duplicate transactions. Instead, you have to delete repeated transactions manually. Additionally, GoDaddy Online Bookkeeping splits every transaction into two transactions—the actual sale/expense and then the tax. This isn’t the worst thing in the world, but it can become incredibly confusing.
    • Limited Users– GoDaddy Online Bookkeeping only supports a single user, rendering it virtually useless for businesses with more than one user or for companies looking to grow.
    • Misguiding Integrations – As great as it is that GoDaddy Online Bookkeeping integrates with Etsy, eBay, and Amazon, what the company won’t tell you is that those import integrations are severely limited. Check out this chart to learn why.
    • Stalled Updates – The mobile apps have not been updated since 2015 and user requests on the GoDaddy Online Bookkeeping community have gone unanswered for years, which is usually a sign that the company’s attention is elsewhere—meaning less support and functionality for you.

Features:

GoDaddy Online Bookkeeping’s features seem limited compared to full-fledged accounting software, but there is a surprising amount of handy bookkeeping features. For eCommerce sellers and people simply wanting to keep track of their business finances, there are even a few extra perks that you won’t find with a software geared toward bigger companies.

Below are descriptions of some of the key features. You can click here for a quick guided tour of the software.

  • Dashboard – The GoDaddy Online Bookkeeping dashboard is incredibly appealing with a list of news this week, invoice activity, money I have, money I owe, and taxes, as well as graphs for profit and loss, current month’s timesheet, current moth’s expenses, and open invoices. Everything is set up well in one place for a quick look at your business’s financial state (much more efficient than a shoebox and Excel sheets).

GoDaddy Online Bookkeeping

  • Invoices – For invoices, there are 12 basic invoice templates to choose from. You can set up payment gateways, enable automatic payment reminders, and Premium users can create recurring invoices. Invoices can be emailed or print and sent by hand. You can add a custom business logo to your invoices, but that’s as far as customizations go.
  • Estimates – Your invoice template selection automatically becomes your estimate template. Estimates are sent by email, and customers have the option to accept estimates online. You can also turn estimates into invoices quickly.
  • Contact Management – You can create a basic contact list using GoDaddy Online Bookkeeping. This list includes typical contact information, and the software will remember the sales tax you last used with each contact.
  • Expense Tracking – If you’re looking for a full accounts payable section complete with billing, you won’t find it. But if you’re looking to organize your expenses this is the place for you. You can categorize both business and personal expenses, which is ideal for eCommerce users who have a single, combined bank account for their business and personal life. Categories are customizable and you can edit multiple expenses at once.

GoDaddy Online Bookkeeping

  • Bank Reconciliation – GoDaddy Online Bookkeeping relies heavily on live bank feeds. The company partners with over 3,800 banks in the US and works with most major credit cards. If you want to manually enter transactions, the option is available, just very hard to find. You can import bank statements by .csv and .qfx. There is no duplicate transaction detection and the software automatically splits a sale/expense from the sales tax that goes with it, leaving you with two separate transactions. Note: Like all software using bank live feeds, GoDaddy Online Bookkeeping partners with Yodlee, which may violate some banks’ Terms and Conditions. Consult with your bank to see whether live bank feeds are a good choice for you.
  • Time Tracking – I was surprised to find that GoDaddy has time tracking capabilities, and good ones at that. You can enter billable and unbillable time and convert hours worked into an invoice that you can send to a customer.

GoDaddy Online Bookkeeping

  • Reports – GoDaddy Online Bookkeeping has a grand total of 10 reports (and that’s only if you’re using the Essentials or Premium plans). The only typical accounting report you will find is a Profit and Loss statement. The rest of the reports, while incomplete for accounting, would be good for online sellers looking to see how their business is holding up.
  • Deductions – You can track mileage deductions with GoDaddy Online Bookkeeping and easily add them to your tax calculations.
  • Sales Tax – To use sales tax, you must mark items as taxable when creating them. There are no automations within the sales tax feature, but the software still gets the job done.
  • Tax Support – GoDaddy Online has some of the best tax support I’ve seen—particularly for self-employed business owners or independent contractors. The software automatically categorizes transactions into IRS categories to make tax time a breeze. GoDaddy supports Schedule C’s, 1040’s, and helps independent contractors calculate their estimated quarterly taxes. However, it doesn’t calculate or incorporate health care premiums, which could be a big downfall and leave your estimated tax values all cattywampus.

GoDaddy Online Bookkeeping

  • Imports & Exports – This feature could stand some improvement. The only imports GoDaddy Online Bookkeeping supports are the automatic import integrations mentioned earlier and bank statements. The only exportable items are reports, and you have to use a .csv file.

Customer Service and Support:

GoDaddy customer service is available 24/7 by phone, which is great compared to other software. The lines are often busy, but wait times are usually shorter than projected. It’s a bit annoying that there isn’t a number option for Bookkeeping. Instead, the dial options are things like “If you’d like to take your business to the next level, press 2.” What is that even supposed to mean?

Once you do get through to a representative, they are generally nice, but vary in terms of helpfulness. The same goes for chat representatives. In my experience, the live chat representatives were less helpful than phone representatives. They were poorly informed about accounting and incredibly pushy about selling software, which was surprising considering that GoDaddy is supposed to have award winning service.

Furthermore, for a company that specializes in creating websites, GoDaddy does not make it easy to navigate their product websites. Luckily, I’ve compiled all this information you. Here are the main modes of customer service communication:

  • Phone – Contact GoDaddy at (480) 505-8877. Spanish-speaking users can call (480) 463-8300. Go here for a full list of international numbers.
  • Support Form – You can contact the customer service team with this support form.
  • Live Chat – There is a live chat window that pops up on the GoDaddy Online Bookkeeping website. While it’s nice getting a quick response to questions, representatives did not always give good responses. Most representatives had to look up information for long periods of time, or gave answers that didn’t pertain to the question, or just pushed the premier version of the software.
  • Community Forums – Discuss problems and solutions with other GoDaddy Online Bookkeeping users here. The forum includes a section for feature requests, which takes up the majority of the posts (747 out of 1,136 to be exact). There is a section for tax-related questions and software questions, though it does take some sifting through existing questions to see if your problem matches.
  • Bookkeeping Help Center – The Help Center is half knowledge base (on the right side) and half community (on the left side). The search bar is unsatisfactory and it’s hard to find posts that pertain to what you’re looking for.
  • FAQ Section – GoDaddy Online Bookkeeping has a limited FAQ section on their website (98 questions, to be exact).
  • GoDaddy Newsroom – There is a newsroom where you can keep up-to-date on the GoDaddy company itself, in case you want to read very pertinent business articles like “GoDaddy Back in the SuperBowl.”
  • GoDaddy Blog – I was very pleasantly surprised by this feature. While a lot of the blog articles revolve around website building, there is some great advice for small businesses here as well.
  • Social Media – GoDaddy has a Facebook page, but it is not specific to GoDaddy Online Bookkeeping. Their Twitter account isn’t either, but representatives are more likely to reach back to you here.

Negative Reviews and Complaints:

As GoDaddy Online Bookkeeping is a relatively small player in the accounting world, there are not a whole lot of reviews on this software specifically. The ones I was able to find leaned toward the negative side, though there are happy users out there. There are, however, many reviews out there of GoDaddy as a whole. And while these reviews don’t necessarily pertain to GoDaddy Online Bookkeeping, they do say something about the company. Below are customer comments that mostly just apply to GoDaddy Online Bookkeeping, but I highly—highly—recommend investigating GoDaddy’s business practices before purchasing any of their software.

  • Questionable Business Practices – GoDaddy as a company has a history of controversial ethics and TV ads. Additionally, quite a few users claimed that GoDaddy sells customer information to third-parties, and one woman even claims GoDaddy published her credit card information on Google. While I’m not entirely sure if I believe her, I do believe the multiple reports of customers being unable to get their 30-day guaranteed refund for the bookkeeping software.
  • Mobile Apps iTunes and the Google play store are riddled with complaints of crashed apps, broken servers, and poor functionality for a mobile app.
  • Lack of Features – GoDaddy Online just isn’t accounting software, and for some small businesses, the basic bookkeeping tools won’t cut it.
  • Security Breach – In September of 2012, GoDaddy experienced a serious DDoS (or Distribution Denial-of-Service attack), affecting millions of emails and domain websites. Many customers were disappointed with the way GoDaddy handled the attack, saying the company outright denied the reality of the attack, rather than addressing it openly. GoDaddy did apologize a few days later and has since improved their security.
  • Poorly Handled Acquisition – Many former Outright users were disappointed when GoDaddy bought out Outright. Users were particularly upset that GoDaddy cut the free version of their software, so former Outright users were forced to buy a GoDaddy Online Bookkeeping plan to retain their data and information. Multiple users reported switching to a different software entirely.

Positive Reviews and Testimonials:

Despite the above complaints, there are definitely satisfied users (particularly online sellers and independent contractors who don’t require full-fledged accounting software).

  • Easy to Use – The main joy of GoDaddy Online Bookkeeping is that it is incredibly easy to use. Users like that all of their business data is in one place, saving them time and stress.
  • Great for Online Sellers – I’ve said it again and again, but now you get to hear it from real people—GoDaddy Online Bookkeeping is great for online sellers. The Etsy integration is particularly loved, as is the eBay and Amazon add-on.
  • Makes Tax Time a Breeze – A few users praise the software for making tax time stress free. They enjoy having data automatically put into IRS categories, and the estimated taxes feature is a favorite of independent contractors.

Here is what a few customers are saying:

“Great Small Business Bookkeeping – I was looking for something that would handle my eBay sales yet, allow me to create Invoices and Estimates as well as providing me Tax reports to makes taxes easier. If that is what you are looking for, this is the application for you as well. It allows me to maintain Client list as well.” – Just Do It Computers

“Go Daddy Bookkeeping is so easy and user friendly that it allows extra time for me to create and develop my products. My Etsy shop is a side business and my time can be limited as it is! I rest easy knowing my bookkeeping is a small part of my time.” – Rekindled Pride

“Really enjoy the ease of GoDaddy Bookkeeping. It keeps it simple so I can spend more time on the things I want to do with my Business instead of what is required.” – Heidi’s Clothing and Vintage Finds

Integrations and Add-Ons:

GoDaddy has a total of nine integrations, which is fairly limited compared to the competition. Most integrations are import tools, rather than feature add-ons. To learn more about what data is imported specifically, go here.

Here’s a quick description of the key integrations offered:

  • Paypal – Accept online payments and enable electronic payment of invoices. Read our full review here.
  • Stripe – Payment platform for both web and mobile payment methods. Read our full review here.
  • Amazon – Import settlement reports directly from Amazon. Learn more here.
  • Etsy – Import seller fees directly from Etsy, or import full sales information from Etsy Direct Checkout. Learn more here.
  • eBay – Import seller fees from eBay.
  • Shoeboxed– Replaces your receipt shoebox with a cloud-based expense tracking tool. Includes receipt scanning and expense reports.
  • Dwolla – Get paid through Dwolla and easily import sales into GoDaddy Online Bookkeeping.

Security:

GoDaddy uses 256-bit SSL encryption and two-factor authentication. Data is backup nightly at two locations, and all data is transmitted in read-only files. Here is more information about GoDaddy’s security and privacy policy if you are interested.

Final Verdict:

GoDaddy Online Bookkeeping, I’m challenging you with the black flag. For those of you who don’t watch NASCAR, “Think of the black flag as the ‘consultation flag.’ Whichever driver is given the black flag must respond to a concern from NASCAR.”

Here are some things I want GoDaddy Online Bookkeeping to address: provide much stronger security, offer health insurance estimated taxes, add double entry accounting, add an accounts payable feature, improve bank reconciliation, offer more accounting reports, and create a plan with multiple users. Until GoDaddy deals with these basic issues, I can’t see the software being much of a success, and I cannot in good conscience recommend it.

While I can see the appeal of this software for Etsy users and independent contractors, I would advise you to take a look at Wave instead. You’ll get less tax support, but Wave is just as easy to use, offers way more features, has an Etsy integration, and boasts strong security and customer privacy—and it’s completely free.

Chelsea Krause

Chelsea Krause

Head Accounting and Invoicing Writer
Chelsea Krause is a writer, avid reader, and researcher. In addition to loving writing, she became interested in accounting software because of her constant desire to learn something new and understand how things work. When she's not working or daydreaming about her newest story, she can be found drinking obscene amounts of coffee, reading anything written by C.S. Lewis or Ray Bradbury, kayaking and hiking, or watching The X-Files.
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4 Comments

    Gavin Birdsong

    This book keeping software does not do what they promise. Great for personal use but not for business. I was out of the refund window didn't have time to test it. "which I realize" I was in the wrong. But they didn't offer to give me store credit or anything. Got the software started using quickly realized I made a mistake this software is very limited for what it provides. Not useful for my type of business. I worked with support rather try to improve product they say well your outside your refund window. Not as good as it was when it was outright. I will slowly be moving my domains away from them.

    1

    This comment refers to an earlier version of this review and may be outdated.

    Laura

    Can you suggest any alternatives for the 1-2 person small business?

    This comment refers to an earlier version of this review and may be outdated.

    Katherine Miller

    Hi Laura,

    It depends what exactly you need for your business–there are lots of great alternatives out there, but which one will be best for you depends on your specific needs. If you don’t process more than 5 invoices a month, check out Xero‘s starter package (this has the advantage that you can easily upgrade as your business grows, and it’s one of the best cloud accounting solutions out there). Alternately, Wave is a free service, and while it lacks Xero’s bells and whistles, it’s got most of the basics (plus you can handle both business and personal accounting within the platform). You also might check into QuickBooks Online, FreeAgent, and Zoho, but those will cost a little more. QuickBooks Self-Employed is software along the lines of GoDaddy Online Bookkeeping, but it’s got a lot of limitations, and I can’t currently recommend it for most users. Still, you can always check it out and see if it offers what you need.

    Finally, I’d suggest you take a look at this article on choosing accounting software–it’s a step-by-step guide that can help you figure out the best software for your business. We also offer consulting services, so if you decide you’d like additional guidance, drop us a note to learn more.

    This comment refers to an earlier version of this review and may be outdated.

    Mark Franks

    Tried it. Would not link to my U.S.Bank account. Cancelled it.

    1

    This comment refers to an earlier version of this review and may be outdated.

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