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Davina Ward

Expert Contributor

Expertise: Payroll, Accounting

Education: BA English Literature, SUNY Geneseo

Davina joined Merchant Maverick in 2022, covering small business payroll and accounting. She began writing for small businesses in 2018 and has since gained expertise in the SaaS industry. She earned her Bachelor’s of Arts in English Literature from SUNY Geneseo in 2018. She currently resides in New York.

Merchant Maverick Archives for Davina Ward | Page 2

Gusto VS ADP Comparison

Are you looking for a payroll software app? To help remove the guesswork and narrow your search, we will compare two leading payroll software apps available to small businesses: Gusto and Run by ADP. We will evaluate several criteria for each, including features, pricing, user-friendliness, customer support, and candid feedback from small businesses.

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May 27, 2026 Filed under: Payroll
Payroll4Free logo

Payroll4Free Review

In general, Payroll4Free is a good option for businesses with very basic payroll processing needs for paying 10 or fewer employees. Businesses that fit this profile can save big on payroll processing costs by using Payroll4Free’s free plan.

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May 28, 2026 Filed under: Payroll Services & Software Reviews
Payroll by Wave logo

Wave Payroll Review

Payroll by Wave is a contender among the options of affordable self-service payroll programs for small businesses. It’s perfect for small businesses already using Wave products or businesses looking to integrate a simple accounting software with payroll software. Wave is not highly customizable, and it isn’t loaded with features, but it has everything needed to manage basic accounting and payroll at an attractive price.

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May 21, 2026 Filed under: Payroll Services & Software Reviews
payday schedules

What Is A Payroll Schedule?

How do you decide which pay schedule is right for your business? We breakdown the pros and cons of weekly, bi-weekly, semi-weekly, and monthly pay and the implications your pay schedule decision has on employees.

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May 28, 2026 Filed under: Payroll