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Email Marketing Blog Posts

What Is Square Marketing & Is It Right For My Business?

In this post, we’ll take a look at how you can send Square emails for free and what comes along with the Square Marketing subscription. Then we’ll compare some other email marketing platforms with Square, so you can see if you’re missing any features you may want or if it is just right.

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Jun 12, 2020 Filed under: Email Marketing

5 Clever Marketing Tactics For Small Businesses During The Coronavirus Pandemic

Small businesses in the time of COVID-19 are faced with brutal choices and will need to employ creative solutions as the pandemic changes the landscape of our lives. If you have a service that meets the needs of your community during the pandemic, getting information out to potential customers is a necessity. People right now want to help small businesses thrive, and they are looking for ways to spend their money conscientiously. We’ve got a few tactics to help you navigate the current landscape and build a community around your business.

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Mar 30, 2020 Filed under: eCommerce, Email Marketing, Loyalty Rewards, Small Business

Salon Survival Guide: Coronavirus Edition

In the time of the novel coronavirus outbreak, hairstylists, makeup artists, nail technicians, and salons are all in a really tough spot. Many state and city governments have mandated closures of these types of businesses. Salons in some states are still open for the time being, but business has slowed to a trickle. In this article, I’ll offer you some useful advice on how your salon can adapt and survive during this incredibly trying time. 

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Mar 23, 2020 Filed under: Business Loans, eCommerce, Email Marketing, Point of Sale, Retail POS, Small Business

Mailchimp VS Constant Contact

Mailchimp and Constant Contact are both great email marketing apps and accomplish broadly the same tasks, with more or less the same results. Find out which one has a slight upper edge and would fit your business.

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Apr 23, 2019 Filed under: Email Marketing

The Top 5 Constant Contact Alternatives & Competitors

Your final decision should come down to what exactly you need from your ESP. While Constant Contact is an able contender for your subscription dollars, I would submit that in many instances, there may be a better option for your business. Looking for pure thrift and value? Take a look at SendinBlue or Campaign Monitor.

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Dec 1, 2020 Filed under: Email Marketing

6 Easy Tips To Improve Your Email Marketing

Not all email campaigns are created equal. Let’s take a look at some common things people miss when it comes to email marketing. These tips will lay a solid foundation when you create email campaigns for your shoppers, and I’ve also peppered in email marketing platforms you can check out along the way.

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Jun 11, 2020 Filed under: Email Marketing

The 10 Best Free Email Marketing Software For Small Businesses

The ultimate goal for a successful email campaign should be a connection, but you’ll need the right tools to make it work. Whether you have a tight budget or you are just testing the waters before making a bigger commitment, we found four email marketing software companies that go above and beyond with their free versions. Let’s take a look!

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Aug 22, 2022 Filed under: Email Marketing

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Merchant Maverick’s ratings are editorial in nature, and are not aggregated from user reviews. Each staff reviewer at Merchant Maverick is a subject matter expert with experience researching, testing, and evaluating small business software and services. The rating of this company or service is based on the author’s expert opinion and analysis of the product, and assessed and seconded by another subject matter expert on staff before publication. Merchant Maverick’s ratings are not influenced by affiliate partnerships.

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