How To Start A Subscription Box Business in 2023
Want to start a subscription box small business? Read our guide to find out everything you need to know about how to start a subscription box service!
Are you looking for information on how to start a subscription box? You’ve come to the right place!
According to Shopify, 15% of Americans are signed up for one or more subscription-based services, and the subscription eCommerce market is projected to reach $473 billion by 2025. This is up from $15 billion in 2019.
Starting a subscription box business is an exciting and potentially lucrative opportunity for aspiring small business owners. Already existing businesses can also consider adding a subscription service to their customers as a way to increase recurring revenue and market their products.
Read on to learn how to start a subscription box business!
Table of Contents
Steps To Start A Subscription Box Business
Here are seven steps to starting a subscription box. From deciding what niche you will focus on to getting your box out the door, here are the things you should think about:
Best Platforms To Sell Subscription Boxes
We’ve searched high and low for companies that offer the best platforms for selling subscription boxes.
We picked four platforms that are easy to use, have reasonable fees, offer subscription tools and marketing features, and make it as easy as possible for your new customers to subscribe to your box!
Read on to see which platforms we suggest.
Lightspeed eCom allows you to sell digital goods, subscriptions, gift cards, and services. This platform offers multiple payment packages to choose from and can be tied in with Lightspeed Retail which allows you to run a physical store along with your eCommerce site. Lightspeed eCom allows you to sell through an existing website, an instant site, Facebook, Instagram, TikTok, Google, Amazon, eBay, and ShopApp.
Lightspeed eCom offers a Free plan and their most basic plan, Venture, will run your business $14.08/mo annually or $19/mo.
Square For Subscription Boxes
Square is one of the most popular POS systems and for good reason. The Square eCommerce product offers flexible website designs, integrations with popular eCommerce platforms, and even easy-to-make payment links, buttons, or QR codes to sell something or take online payment with no website needed. All of their services are equipped for subscription/membership payments.
Square eCommerce has no startup costs and charges, only when you make a sale, a processing rate of 2.9% + $0.30 per transaction.
Shopify For Subscription Boxes
Shopify is another great option for selling your subscription boxes. Selling online with Shopify allows you to create your own mobile-optimized online store with a drag-and-drop web designer, use their built-in SEO features, ship directly through Shopify and save big on postage, and add features and functionality to your online store with Shopify apps.
All Shopify plans offer an online store, sales channels, POS system, and 24/7 customer support. Their Basic plan starts at $26/mo annually or $29/mo.
Cratejoy For Subscription Boxes
Looking for a platform that caters specifically to subscription box sellers? Cratejoy offers the first and only marketplace for subscription box businesses. With an already established 40,000+ customers a month, no monthly fee, and a built-in expert marketing team, Cratejoy is an excellent option for small business owners who don’t have the experience or time to deal with an eCommerce system not designed for subscription boxes.
Cratejoy has no monthly fee but a transaction fee of 1.25% + $0.10 per sale and a referral fee that varies based on what category your subscription box falls under.