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The 7 Best Equity Crowdfunding Sites For Businesses And Entrepreneurs

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Jason Vissers

Jason Vissers

Jason Vissers is a writer and cereal chef from San Diego. He graduated with a Political Science degree from San Diego State University in 2001. He's been writing about website builders, crowdfunding sites, online lenders, and credit cards for Merchant Maverick since 2015. Additionally, Jason can't eat raisins.
Jason Vissers
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    Michael Perrone

    Thank you from me as well, for such a thorough well thought out assessment of these major options.
    It is certainly confusing to someone without some comparative information of the sort that you provided so profficiently. You saved me hours and hours, and might have single-handedly gotten me to get off the fence and actually select a funding direction.

    Here is something that I could not help but wonder, as I read various options here…: What about where the idea has no simply patentable “product”, but rather is expansive enough that it would rely on barriers of entry and a headstart (with the right exclusive partners) to succeed, by building brand recognition and trust? The real question is.. Without a patent, what is to prevent those investors you pitch from running with an idea themselves, or repackaging and selling it to some other VC? When I last presented my idea to a private investor who bankrolled a startup, sold it, and was looking to do it again – I had him sign a NDA.

    Best regards, Mike

      Emily Hale

      Hi Michael,

      Thanks for the comment. You raise some food for thought. While we don’t have this particular legal expertise and don’t feel confident offering advice, signing an NDA seems like a wise decision. Best of luck!


        Why didn’t you include StartEngine? They seem to be the biggest in the US…

          Julie D

          Hi Jason,

          Thanks for the thorough reviews. I would be interested in what your opinion of Impact 101 Crowd Funding is. A relative of mine is interested in working for them and they do not seem legit in my opinion.

          Kind regards,
          Julie D

            Jessica Dinsmore

            Hi Julie,

            Unfortunately we haven’t yet reviewed Impact 101, so we can’t confidently give an assessment one way or the other.

              Mark W. Clayton


              What would be the best crowdfunding site to pitch a new and innovative mop. Think the movie Joy. Patent should be issued in the next 6 months.

              It’s a great high volume mop with a low price point that we vision 2 in a package that would be a good for a Costco & Hone Depot retail placement as well as on Amazon & HSN.

              There is a need for this mop in the market; if provides a cost effective solution that other mops don’t. Designed by a maid for maids & the general consumer.

              What equity crowd funding site should I take this for a funding campaign.

              Thank you,

                Jason Vissers

                Hi Mark! I can’t say with any certainty which equity crowdfunding platform would be best for your particular project, but what I would do in your position is to get ahold of someone in each of the equity crowdfunders mentioned here to describe your project and see what each has to say about how suitable your endeavor is for their platform. You’ll likely have better luck with certain platforms over others (SeedInvest brags about how ultra-exclusive they are, for instance), and it’s possible they may recommend that you first launch a rewards crowdfunding campaign and then use the success of that as a basis for launching an equity raise, as a high-quality mop would make for a great reward in a rewards crowdfunding campaign.

                If you can get feedback from multiple equity crowdfunders, you can learn exactly what each one can offer you, and you can also see if there’s any agreement/convergence regarding the advice they give you about how to structure your campaign.

                Thank you for your comment, and I wish you the best of luck with your crowdfunding campaign!

                Jason Vissers, Merchant Maverick

                  mike sayegh

                  Are there crowd funding site for raising of debt for a business starting at $3 million plus?


                    Jason Vissers

                    Hi Mike! While most debt crowdfunding sites are geared toward much smaller raises, a few of the big equity crowdfunding outfits are also open to facilitating debt raises. I’d recommend contacting someone at a company like EquityNet to see what they can do for you.


                      adughi iyamba

                      can a business outside USA raise funds through this platform?, can African country qualify to raise funds here. tanks

                        Jason Vissers

                        Hello Adughi! The platforms listed in this article only host equity fundraising campaigns for US-based businesses, so for businesses based in Africa, I would recommend looking at Indiegogo, which is one of the few major crowdfunding platforms that hosts fundraising campaigns based in Africa (and nearly everywhere else on Earth).

                        Thank you for your question!


                          Thank you for this nice review! It addressed the question on how to navigate among so many good options with no bias to defend one specific platform. Congratulations, Jason Vissers!

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                          Our unbiased reviews and content are supported in part by affiliate partnerships, and we adhere to strict guidelines to preserve editorial integrity. The editorial content on this page is not provided by any of the companies mentioned and has not been reviewed, approved or otherwise endorsed by any of these entities. Opinions expressed here are author’s alone.

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