Pros
- No hardware required
- Free instant deposits
- Syncs with Square products
- Accept payments via QR code, payment link, or Bitcoin
Cons
- Limited feature set
- No 24/7 phone support
- Deposits limited to $25K/day
What Is Cash App For Business?
Cash App is a digital wallet that allows people to send money to friends and family at no cost. Cash App also works for business use.
Cash App for Business lets merchants receive in-person or online payments. Customers can pay with their own Cash App account by scanning your Cash App QR code, or they can pay you using your $cashtag payment link even if they aren’t Cash App users. Square merchants can also accept Cash App using their Square POS or on their Square Online website.
Cash App for Business accounts differ from personal accounts in several ways. Business accounts can accept unlimited payments, including credit card payments, and are charged transaction fees for receiving payments. In contrast, personal accounts are not charged fees for receiving payments.
Fees & Rates
Cash App for Business is free to use with no monthly fee. There is also no Cash App card reader to purchase and no fee to sync Cash App with any other Square products. (However, Square merchants may have to pay software and/or hardware fees).
Transaction fees are a flat 2.75% (for QR code & payment link transactions) and there is no additional fee for instant deposits to your linked debit card.
Pricing Overview
Item | Value | Pricing Starts At | $0 |
Account Setup Fee | $0 |
Contract Length | Month-to-month |
Processing Model | Flat-rate |
Card-present Transaction Fee | N/A |
eCommerce Transaction Fee | 2.75% (for QR code & payment link transactions) |
Keyed-in Transaction Fee | N/A |
Equipment Cost | $0 |
Why Do Businesses Need To Pay To Use Cash App?
But wait, aren’t transactions free with a personal account?
Using Cash App for Business account vs. a personal Cash App account for your business transactions is less about getting unique features than about complying with your terms of service. That is, Cash App requires businesses to use a Cash App for Business account rather than a personal account.
More importantly, services such as Cash App must report personal transactions totaling more than $600 in commercial payments annually to the IRS. On that note, Cash App will send you a 1099-K form if you do over $20,000 in transactions in a calendar year.
Products & Services
Cash App is somewhat lacking in terms of business features and services when compared to Square POS or even Venmo. But what Cash App does, it does well.
Cash App also has some unique features, including free instant deposits, $cashtag payment links, and the ability to accept Bitcoin payments.
Cash App Business Features Overview
Cash App For Business Features |
Availability |
Dedicated Merchant Account |
|
PCI Compliance |
|
High-Risk Accounts |
|
International Accounts |
|
Contactless Payments |
QR code & payment link transactions only (no contactless NFC payments) |
ACH Processing |
|
Digital Wallet Acceptance |
|
EBT Acceptance |
|
Virtual Terminal |
Via Square integration only |
Mobile POS Reader & App |
|
Hosted Online Store |
|
Payment Links |
|
Payment Gateway Integrations |
|
Shopping Cart Integrations |
|
POS Integrations |
|
BNPL Integrations |
|
API Documentation |
|
Currency Conversion |
Between US & UK only |
Recurring Billing |
|
Invoicing |
|
Cash Discount Program |
|
Cryptocurrency Processing |
|
Getting Paid With Cash App For Business
Cash App customers can pay you using their own Cash App on their phone with whatever payment method is linked on their account (credit card, debit card, Cash App balance, Bitcoin, Afterpay, etc.) However, your customers don’t need to have Cash App to be able to pay you.
QR Code Payments
Square merchants can accept Cash App using a Square POS system: a QR code will display, that the customer scans with their Cash App, and completes payment on their device. Customers can also make a QR code payment by scanning a printed QR code or a QR code displayed on your Cash App.
$cashtag Payment Links
You can generate a payment link (your $cashtag) that you can text, email, message, or embed in your website. This link will take them to a “Cash.me” page where they can either pay with Cash App or with their credit or debit card.
eCommerce Payments
Cash App has eCommerce plugins that let you embed a Cash App checkout on your website. Some supported platforms include Square, Shopify, Magento, and Salesforce Commerce Cloud. Stripe merchants can also accept Cash App as a payment option.
Cash App Deposit Times
Cash App deposit times are on par with Square’s core services, with next-day deposits by default, as well as an option to initiate an Instant Deposit to a linked debit card for free. Note that while there is no limit to how much businesses can sell on Cash App, business bank account deposits are limited to $25,000 per day and $100,000 per week.
Requirements For Transactions Over $15
Cash App is more convenient for taking small payments than larger ones—merchants are required to offer a receipt for transactions greater than $15, and customers need to “sign” for transactions larger than $25. No physical signature is required—the customer simply needs to confirm the payment within the app.
What’s inconvenient is that Cash App doesn’t have digital or printed receipt functionality, so you will have to write customers a written receipt for larger purchases to stay in compliance with your TOS.
Contract Length & Early Termination Fee
Cash App has no contract and thus no early termination fee. It’s a month-to-month service that you can stop using at any time—even on Square POS, it’s easy to toggle Cash App acceptance “off.”
Sales & Advertising Transparency
Cash App’s website is professional with full pricing disclosures, terms of service, and snazzy visuals. However, its page about business services is quite basic.
Cash App is active on social media with responsive accounts on Instagram, Facebook, X, TikTok, Reddit, and Twitch.
Customer Service & Technical Support
Cash App does provide limited customer support to businesses, but the quality of said support is questionable.
Cash App has its own separate customer service team, which can be a little confusing if you’re a Square customer who’s used to dealing with their representatives. Cash App does have a phone line that can be reached from 9 am to 7 pm ET Monday through Friday and you can also contact them through email, social media, or live chat.
Interestingly, Cash App also says you can contact them by mail (though I’m not sure what scenario would lend itself to a merchant deciding to contact them via “snail mail” rather than email).
Cash App Customer Service Channels
Reviews of Cash App’s customer service are not particularly positive, with many merchants complaining about slow response times, generic responses, and difficulties reaching live support over the phone.
Cash App offers some self-help resources at cash.app/help but it’s basically just a list of FAQs rather than a comprehensive knowledgebase.
User Reviews
Cash App reviews are mixed, with reviews skewing more negative on the BBB website, while the company receives more positive reviews on other user review websites like Trustpilot. It can be difficult to parse out the consumer reviews from the business reviews, however.
Negative Reviews & Complaints
Cash App is BBB-accredited with an A+ rating. However, the company has received more than 14,000 complaints in the past 3 years and more than 4,600 complaints in the last 12 months. A high BBB complaint volume is not uncommon for such a large and ubiquitous fintech product as Cash App, but it’s worth paying attention to the trends in these negative reviews.
- Unhelpful customer service
- Issues resolving chargebacks
- Account mistakenly flagged as fraudulent
- Withheld funds
A couple other complaints I saw include one merchant who claimed they have had several Cash App transactions fail after the customer already walked away. Another merchant says that Cash App has mistakenly advertised their store as participating in a promotion when it actually does not, resulting in unhappy customers.
Cash App does respond publically to all BBB complaints, which is a good thing to see.
Positive Reviews & Testimonials
On Trustpilot, Cash App has overwhelmingly positive reviews, with a score of 4.3/5 stars and 8,748 total reviews. Some positive things users have to say about Cash App include:
- Easy to use/navigate
- Helpful customer service
- Appeals to customers without a traditional bank account
Most positive reviews are from consumers (the same is true regarding negative reviews), though there are quite a few positive reviews from businesses as well.
Final Verdict: Should You Use Square Cash for Your Business?
Cash App’s business applications are narrow but powerful.
For businesses that accept infrequent and small transactions, Cash App is a wonderful convenience. You’ll be able to take Cash App and credit card transactions with minimal fuss and no hardware expenditures outside of the mobile device you’re already using. The flat transaction fee makes Cash App cost-effective for even very small transactions.
That said, Cash App is extremely limited. It offers the ability to take payments, but there’s no way to manage orders or track transactions. Add in the daily and weekly deposit limits and barebones customer support, and you have a tool unsuitable for high-volume businesses.
However, while Cash App isn’t a great standalone option for most established businesses, Cash App can be a useful alternative payment method to complement your existing sales channels. It doesn’t cost anything to add Cash App as a payment option and it could be useful to attract Gen Z customers who might be more likely to make a purchase using their Cash App than with a credit card. And if you already use Square to sell, adding Cash App as a payment option is especially convenient.
Looking for something similar to Cash App? Check out our guides to using Venmo and Zelle for business.
Credit Card Processor Review Methodology
We evaluate and test each payment processor that we review at Merchant Maverick, placing special emphasis on certain key characteristics in order to generate our granular ratings for merchant accounts and credit card processors.
Weighted Rating Breakdown
Fees & Rates 35%
Contract 20%
Products & Services 15%
Sales & Advertising Transparency 15%
Customer Service 10%
User Reviews 5%
For payment processing reviews, we use a 24-point rubric to evaluate the provider. First, we look at pricing structure – interchange plus, subscription-based, tiered, or hybrid – giving the most points to providers that provide fair, transparent pricing and docking those that rely on tiered models. Then we examine rates, the presence and transparency of early termination fees, and any additional fees.
We also look at contract length and fairness and test out sales staff and customer service channels ourselves to ensure that the company uses reputable, above-the-board sales techniques. Finally, we take the company’s online reputation into account, reading customer reviews and comments.
Read more about how we rate payment processors.
To learn more about how we score our reviews, see our