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Erica Seppala

Editor & Senior Staff Writer

7+ Years At Merchant Maverick

Education: AA Liberal Studies, Limestone University

Erica has been writing about small business finance and technology since 2008. She joined Merchant Maverick in 2018 and specializes in researching and reviewing business software, financial products, and other topics to help small businesses manage and grow their operations. Her expertise has been cited in MSN, Reader’s Digest, Vox, U.S. News & World Report, and Real Simple. She is a Certified ProAdvisor for QuickBooks Online and QuickBooks Payroll, a graduate of Limestone University, and currently resides in Greenville, South Carolina.

Merchant Maverick Archives for Erica Seppala | Page 28

QuickBooks Online Review

QuickBooks Online is cloud-based accounting software. It has the complex accounting capabilities that small business owners need and supports numerous integrations. Quickbooks Online has a lot to offer in terms of features, accounting, and usability.

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Aug 5, 2025 Filed under: Accounting Software Reviews

Xero Review

Xero is a robust, cloud-based software with strong accounting, ample integrations, and some really great features. It offers tons of automations to save business time like automatic sales tax lookup, group invoicing, and default email templates.

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Jul 23, 2025 Filed under: Accounting Software Reviews

The Complete Guide To Rolling Reserves

If you accept credit card payments, at some point you’re going to encounter the term “rolling reserve” — read on to find out what a reserve fund is, how likely you are to face one, and how to keep your business afloat in the worst-case scenario.

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Sep 11, 2025 Filed under: Credit Card Processing