Pros
Cons
- Usually requires a long-term contract
- May be expensive for low-risk businesses
- Usually requires a rolling reserve
What Is Instabill?
Instabill is a company specializing in providing high-risk merchant account services and processing offshore payments for international merchants doing business in the United States. Instabill primarily focuses on eCommerce enterprises but also Instabill accepts some high-risk retail businesses and even provides innovative payment solutions to the cannabis industry.
Although it doesn’t accept every type of high-risk business, Instabill’s broad network of domestic and international banking partners translates to a higher chance that your business will be accepted, even if other providers have turned you down.
Products & Services
The majority of Instabill’s users are eCommerce-only merchants, so the company’s lineup of products and services skews toward the online sector. However, processing hardware and support for retail enterprises are also available. Overall, we rated Instabill’s products and services highly, though they lost a couple of points for having only basic processing equipment options. Here are the key features that Instabill offers:
Instabill Features |
Availability |
Dedicated Merchant Account |
|
PCI Compliance |
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High-Risk Accounts |
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International Accounts |
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Contactless Payments |
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ACH Processing |
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Digital Wallet Acceptance |
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EBT Acceptance |
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Virtual Terminal |
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Mobile POS Reader & App |
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Hosted Online Store |
Hosted payment pages |
Payment Links |
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Payment Gateway Integrations |
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Shopping Cart Integrations |
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POS Integrations |
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BNPL Integrations |
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API Documentation |
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Currency Conversion |
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Recurring Billing |
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Invoicing |
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Cash Discount Program |
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Cryptocurrency Processing |
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High-Risk Merchant Accounts
Instabill’s primary feature is that it supports many high-risk industries through a broad network of banks and processors. The company provides extensive information about the sectors it can work with, so check it out to confirm that yours is included before beginning the application process. You’ll also find a list of prohibited industries that the company either cannot or will not work with.
International Merchant Accounts
If you do business with US customers, but your business is not US-based, you likely already know about the difficulties involved in overseas processing. If you do business globally and need to deal in multiple currencies, you’ve also likely encountered some headaches. Instabill specializes in offshore merchant accounts, so it’s very familiar with the setup and maintenance obstacles and can help you navigate them.
Low-Risk Merchant Accounts
Instabill can also support regular, low-risk industries, but it’s not the best choice for these types of businesses. High-risk specialists tend to work with banking partners that don’t offer the most competitive rates and fees, and you’ll have to go through an extensive negotiation process to get the best terms.
Payment Gateway
The cornerstone of Instabill’s processing service is its proprietary Instabill Payment Gateway, which integrates with whichever bank or back-end processor you’re assigned to. While it’s not the most feature-rich gateway we’ve found, it does offer essential features, such as third-party shopping cart integration, a built-in virtual terminal, support for hosted payment pages, and fraud protection features.
Credit Card Terminals
Instabill offers a variety of basic, low-cost terminals for retail merchants. While the company’s website provides a list of available model numbers, pricing is not disclosed. We strongly encourage you to buy your equipment outright rather than agree to a terminal lease, which will cost you far more than what the equipment is worth in the long run.
Mobile EMV POS
While Instabill doesn’t have a proprietary mobile processing solution, it offers this feature through a partnership with CardFlight. You’ll need a separate account with CardFlight as well as one of its card readers and the smartphone app.
ACH Processing
Instabill offers ACH payment processing as an integrated feature of its merchant accounts. ACH payments have recently enjoyed a resurgence as they cost much less to process than credit cards and present fewer risks. Underwriting for an ACH processing account, however, can be complex and time-consuming.
CBD Processing
Instabill is one of a relatively small group of providers that accept CBD merchants. To get approved for a CBD merchant account, you’ll need to process at least $1,500/week and be an eCommerce-only business.
Cannabis Processing
Even fewer traditional merchant account providers are willing to work with the cannabis industry, but Instabill is one of them. Clearly acknowledging the reality that there’s currently no legal way to accept credit cards for cannabis products, the company offers a few workaround solutions to help you avoid the risks of operating on a cash-only basis. Options include cryptocurrency payments and a card-based solution that appears to be a “cashless ATM.”
Fees & Rates
Unlike other processors that post misleading teaser rates on their websites or simply don’t disclose any rate or fee information, Instabill is different. It provides a Merchant Account Fees page dedicated to explaining why it can’t give you a firm quote on either rates or fees without more information about the nature and size of your business, as well as other factors.
High-risk accounts are always more expensive than low-risk accounts, and a lack of fee transparency is the norm. For these reasons, we still rate Instabill decently well for Fees & Rates despite their lack of pricing transparency.
Pricing Overview
Item | Value | Pricing Range | Varies |
Contract Length | Varies |
Processing Model | Varies |
Card-present Transaction Fee | Varies |
eCommerce Transaction Fee | Varies |
Keyed-in Transaction Fee | Varies |
Equipment Cost | Not disclosed |
Instabill partners with a vast number of different banks, both international and in the US. Our complete guide to credit card processing fees and rates explains that what you pay will depend on which bank Instabill sets you up with. Fees and rates will also vary widely depending on your business type, risk level, and overall processing volume. This isn’t necessarily a bad thing; it just means that you will have to carefully assess your rate and fee quotes to make sure you are getting a fair deal.
With Instabill—and most high-risk processors in general—you should also expect to see rolling reserves (where a certain percentage of funds are withheld month-to-month), account setup fees, and higher rates. As you develop a processing history and relationship with Instabill, you can expect to see reductions in the reserve and rates if your account remains in good standing.
Sales & Advertising Transparency
Instabill’s advertising is better than most high-risk and international/overseas payment processors we’ve seen. The company’s website includes extensive educational material to help prospective clients better understand the complexities of high-risk processing. The information presented is accurate and offers a fair, reasonable presentation of what it takes to get approved for a high-risk account. Accordingly, Instabill earns a solid score from us for Sales & Advertising Transparency.
While you won’t find the kind of specific pricing disclosures that are becoming more common among low-risk providers, Instabill goes to great lengths to explain why this approach is simply untenable with so many possible banking partners that can underwrite your account.
Instabill uses an in-house sales staff to sell and set up its merchant accounts. This is a far better practice than relying on independent sales agents, who have a well-deserved bad reputation in the industry for frequently using misleading and unethical sales tactics to sell accounts. The company does, however, have a reseller program that allows anyone — whether a sales agent or not — to refer a prospective merchant to Instabill and earn residuals. Resellers do not, however, get involved with actually establishing the contract terms or setting up the account.
Contract Length & Early Termination Fee
Your account’s processing rates and fee schedule, contract terms, and possible early termination fees will vary depending on your business. Most high-risk merchant accounts require a long-term contract and an early termination fee, regardless of which provider you sign up with. Instabill is no exception. These accounts are more expensive for Instabill to get up and running, so it makes sense that you would be charged more. Still, there are some high-risk processors that offer month-to-month contracts, so we had to dock several points in this department.
Though lengthy contracts are the norm for high-risk industries, low-risk businesses should probably look elsewhere unless Instabill can offer you a month-to-month contract with no early cancellation penalties.
Customer Service & Technical Support
Instabill handles customer service and support in-house, which means you’ll be dealing with more knowledgeable and experienced support staff. With such a small staff, the downside is that customer support is limited to email and phone support that’s only available during business hours (currently 8 AM-6 PM EST, Monday-Friday). Still, Instabill earns relatively high marks from us in this area due to its multiple support options and use of in-house agents.
Instabill Customer Service |
Availability |
Phone Support |
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Email Support |
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Support Tickets |
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Live Chat |
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Dedicated Support Representative |
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Knowledge Base or Help Center |
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Videos & Tutorials |
Unknown |
Company Blog |
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Social Media |
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We haven’t received much feedback on the quality of Instabill’s support, but there don’t appear to be any major red flags. We’ll need to hear from more merchants directly before passing judgment. Resources on the Instabill website, such as its Knowledge Center, are certainly helpful for prospective merchants and current customers alike in terms of understanding the service and the industry at large. But since high-risk merchants vary so widely regarding needs, and since Instabill uses a bunch of different acquirers depending on the customer, some support info is just not so easily standardized.
If you have experience with Instabill’s customer service or tech support and can offer first-hand insight, please leave a comment at the end of this review.
User Reviews
Instabill earns a good User Reviews score from us thanks to the lack of complaints or negative reviews posted about the company online.
Instabill is not accredited by the BBB but has an A+ rating. The company currently has zero complaints filed with the BBB in the last three years and zero complaints within the past twelve months. Although it’s a small company, this is a strong indicator of a reputable business keeping its merchants happy.
Instabill has a 3.2/5 score on Trustpilot with just two reviews (one positive and one negative review). Instabill has a very high score of 4.8/5 on Reviews.io with 44 reviews total.
Some themes we’ve noticed in positive and negative user reviews of Instabill are as follows.
Negative Reviews & Complaints
- Difficulty getting approved (due to lack of processing history, industry, etc.)
- Slow approval time
Positive Reviews & Testimonials
- Helpful customer service
- Fast approval time
Final Verdict
If you run a high-risk business or have had a hard time getting approved for a merchant account, Instabill might be your saving grace. No, you’re not going to get the transparent pricing and flexible contract terms that you’d find with some of our other favorite providers. Yes, you might have to deal with rolling reserves, application fees, and occasionally withheld funds. But, with all of that said, you will get a solid merchant account from a reputable company. That might not sound like a glowing endorsement, but it’s well above average when it comes to high-risk specialists.
With an above-average score, Instabill is a good choice for merchants who’ve been turned down repeatedly by other providers. The company stands out for its willingness to accept merchants in particularly high-risk industries, including adult-oriented products and services, CBD, and cannabis products.
If you don’t fall into the high-risk category, however, there are better options. Check out our compilation of the best credit card processors for small businesses.
High-Risk Merchant Account Ratings Methodology
We research, evaluate, and test each high-risk payment processor that we review at Merchant Maverick, placing special emphasis on key characteristics to generate granular ratings for high-risk merchant account providers.
Weighted Rating Breakdown
Fees & Rates 25%
Products & Services 25%
Contract 20%
Sales & Advertising Transparency 15%
Customer Service 10%
User Reviews 5%
High-risk merchant accounts, by definition, require the provider to take on more risk and liability; they tend to be more expensive overall than traditional merchant accounts, with more fees and limitations. For this reason, our high-risk rating methodology differs from our standard credit card processor rating methodology, so we don’t mislead our readers by comparing apples and oranges. Many businesses in high-risk industries cannot qualify for a normal payment processing account. That said, there are good and bad options available in the high-risk space, and we judge these high-risk providers against each other to provide the most balanced assessment.
High-risk services can be complex, so we use a 24-point rubric to evaluate each provider. First, we look at pricing structure – interchange plus, subscription-based, tiered, or hybrid – giving the most points to providers that provide fair, transparent pricing and docking those that rely on tiered models. Then we examine rates, the presence and transparency of early termination fees, and any additional fees.
We also look at contract length and fairness and test out sales staff and customer service channels ourselves to ensure that the company uses reputable, above-the-board sales techniques. Finally, we take the company’s online reputation into account, reading customer reviews and comments.
Read more about how we rate high-risk merchant account providers.
To learn more about how we score our reviews, see our