Toast POS Review

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Phone Number
617-297-1005
Date Established
2012
Location
Boston, MA

Pros

  • Intuitive
  • User-friendly interface
  • Exceptional customer service
  • All-in-one POS
  • Android-based

Cons

  • Locked into Toast credit card processing
  • Additional cost for add-ons

Overview

Toast, the brainchild of three former co-workers: Steve Fredette, Aman Narang, and Jonathan Grimm, burst onto the scene after its creation in 2012. After it was named the hottest startup at the 2016 NEVY awards, the company seemed almost too good to be true. The product, which caters to all types and sizes of restaurants, is competitively priced and remarkably intuitive. It has robust features both on the front and back end, and a commitment to customer service that is virtually unparalleled. In short, we have been waiting for the other shoe to drop for a while now and, more than a year after its NEVY award, we’re still waiting.

Toast comes with an amazing array of built-in features, including an integrated online ordering system, a loyalty rewards program, the ability to generate, accept, and sell gift cards (both digital and physical), and a recently added restaurant inventory management system. Toast itself acts as the client’s payment processor, and unlike many of its iOS-based competitors in the POS world, runs on Android operating systems, making it at once cheaper and more versatile. Toast has also added dozens of new integrations over the past year and has even dropped its price slightly.

The real thing that separates this POS provider from its competition, though, is its extremely unusual dedication to customer support. This is not a company that is going to sell you a product, ship you some hardware, and make a hasty getaway, speeding off to bigger and better things (or bigger and better clients). Toast is there for its customers every step of the way, and for little-to-no additional charge. Occasionally we will see a company go all in on customer service in its infancy and then gradually skimp more and more on its commitment. That doesn’t appear to be the case with Toast, however as the glowing reviews still far outweigh any complaints users have.

Don’t have time to read an entire review? Take a look at our top-rated Point of Sale solutions for a few quick recommendations. Every option we present here offers excellent customer support, detailed user interfaces, and easy-to-use software, all for a reasonable price.

Pricing

Toast offers a very simple and competitive price format. Subscriptions (Core Software) begin at $79/month. This includes the entire gamut of POS features, plus mobile POS technology, full-view reporting, customer data tracking, 24/7 support, take out and catering functionality, and unlimited software updates. After that, each additional device you use is $50/month. If you’re running a large-scale full-service restaurant (or a chain) and need more than six terminals, you should contact a Toast rep for information about custom Enterprise pricing. For more information about pricing in general, check out the pricing page on the Toast website. 

Add-ons cost extra, of course.

  • $25/month for the Loyalty Program
  • $50/month for Physical and Digital Gift Cards
  • $50/month for Online Ordering

However, Toast can also provide you a quote if you’re interested in adding some of their in-house features which could potentially bring the price down slightly. If you’re looking for more, shall we say, flexible payment options, Toast does offer financing programs to qualified applicants. So, in lieu of paying for your hardware upfront, you can pay for the whole package in monthly installments. If you’re interested, contact a rep for more information about financing. Hardware packages start at $899 and remote installation starts at $499.

Cloud-Based Or Locally-Installed

Toast is web-based, though the company does create an LAN network for customers; all of the POS data (the menu and other configurations) is downloaded and cached on each connected device. That way, if the internet goes down, all devices can still function normally in offline mode. Printing is communicated via the LAN, and credit cards are encrypted and stored locally until the internet comes back up.

Specific Industry

As an “all-in-one restaurant management system,” Toast offers some convenient jumping off points for whatever food industry business you’re in. This ranges from full-service establishments to bakeries, cafes, bars, nightclubs, pizzerias, and so on. Basically, Toast works well anywhere you would serve food and/or alcohol.

Specific Size Of Business

Toast is suitable for small establishments (cafes, bakeries, and the like), but it is fully capable of multi-restaurant management. Data syncs automatically across all locations; the owner of the chain or franchise just needs to use the same username and password.

Ease Of Use

Toast Review

Toast’s system is easy to learn and the company does an excellent job during the set-up process, making sure that you have everything you need to get started quickly. A representative will walk you through the system, taking as much time as you need to feel comfortable with it.

To get a full grasp of all of Toast’s front- and back-end features, you’ll need to spend some time playing around, but the touch-screen is intuitive and most of the processes are fairly self-explanatory. Because it is so feature-rich, it does take time to master, but in no way is it difficult or beyond the reach of anyone with average intelligence and basic technological skills. Toast isn’t as sleek or modern as some POS systems but, at least in my mind, that’s a plus. If I’m a stressed-out barista or server, I want large buttons that say “pizza” or “latte” and easy access from page to page — and that’s what Toast provides.

The following are some of the most user-friendly and efficient components of the Toast POS system:

  • Splitting Checks: With Toast, it’s easy to split checks. You can either drag and drop menu items onto separate bills, split the total evenly (into however many checks you want), or divide items according to seat numbers. Similarly, transferring a check to a different table (or to the tablet of a different server) requires just a swipe or two from a manager.
  • Simple Voiding: The voiding process is child’s play. Just press a few buttons, whether you’re voiding single items or full orders, and voila, you’re done. Toast also allows you to track all the nitty-gritty details of each void or comp. You can instantly know what happened, who initiated the void, and who ultimately authorized it. Then, if/when a guest calls to dispute a charge, you can simply pull the data from historical transactions to clear up the matter or issue a refund.
  • Close Out Day Function: One of the most handy-dandy little features available is the Close Out Day function page–basically an audit report which apprises you quickly of the current status of all checks and employee activity. You don’t have to use it, of course: Toast is designed to automatically close out any paid, but un-closed checks and clock out employees who have forgotten to clock out every night (at 4 am, to be exact), so your manual intervention is not strictly necessary. Nevertheless, you can use the Close Out Day function as a good review tool. And, since Toast will NOT automatically close out unpaid checks, it gives you a good opportunity to see and handle issues before you or your night manager leaves for the evening.
  • Creating Service Areas: It is so easy to create custom service areas that my grandmother could do it. And that is saying something, believe me. As you can see below, you can choose from a variety of different table shapes and sizes, and then simply drag and drop them where you want them to go. If you click on any of the placed icons, you can assign it a table number, name, size, width, or height. Any alterations you make to the layout of the service area are instantly saved when you publish the changes and synced to all devices.

Hardware & Operating System Requirements

Again, Toast can provide you with as much or as little as you need here. For companies truly starting from the ground up, Toast offers mobile point of sale tablets, terminals, bar printers, card readers, kitchen display screens, and more. Hardware packages start at $450 for a handheld tablet bundle and $1,350 for a terminal bundle (includes a receipt printer, cash drawer, tablet, stand, case, and credit card reader). Routers and kitchen printers are not sold in packages and must be purchased separately. Click here for a fuller look at the hardware you can purchase through Toast.

toast pos review

Handheld Terminals:

  • 7″ Samsung Galaxy Tab 4
  • 5.5″ OnePlus.

Terminals:

  • 10″, 15″, or 22″ Elo Touch I Series

Receipt Printers:

  • Epson T20 Thermal Printer
  • Epson U220B Kitchen Printer

Wireless Connectivity:

  • Meraki Router
  • Open Mesh Access Points

Other Accessories:

  • APG Cash Drawer
  • Honeywell 1400G Scanner
  • Brecknell 6710u Scale
  • Pole Display Pos-X XP-8200

Features

For as simple as it is to use, Toast manages to pack quite a punch when it comes to the sheer number and variety of feature options.

Standard Features:

  • Ordering: With Toast, your staff can take orders in two different ways, either by using handheld tablets or with counter-top terminals that swivel to become customer facing. Unlike some of the tablets touted by competitors that can only deal with ordering and taking payments, Toast’s handheld tablets are capable of accessing the whole application (including reports). Directly from a tablet, your waitstaff can take orders, send orders and firing instructions to the kitchen, and manage their customers’ tabs and payment options from anywhere in the restaurant.
  • Digital Receipts: Toast gives guests the option to receive receipts as hard paper copies, or via text and/or email. Having the option to send digital receipts is also a sly way for you to build up a guest database; Toast intentionally stores guests’ phone numbers, email addresses, and food and drink order information, allowing you to run targeted marketing campaigns in the future and “cultivate regular customers.”
  • Tips: Toast offers customized tip percentage options. When a guest checks out, the system automatically nudges the customer to tip by providing a number of fair tip options (10%, 15%, 20%, and so forth, or whatever tip percentages you want to present – you can put a 50% tip option in there if you really want to test the limits of your customers’ goodwill). This method provides, um, gentle pressure to promote tipping, playing on the natural human instinct to save face when someone else is watching. Toast also enables you to save time at the end of the day by automatically calculating tips, distributing them, and conducting server payouts. Toast’s newest update also allows for servers to declare negative tips. Another update includes the ability to calculate tip percentages based on multiple sales categories. 
  • Menu Creation: The POS menu will generally correspond to any physical menus you use in your restaurant, and can be divided just like your normal menu would be, into Breakfast, Lunch, Dinner, Cocktails, Dessert, etc. Each separate menu in the Toast system can be further broken down into menu groups (in a dinner menu, this might be Appetizers, Salads, Entrees, etc.). Each group then contains the actual menu items (artichoke dip, club sandwich, General Tso’s Chicken, Tutti Fruitti pancakes, or what have you). Items may be further customized with any number of modifiers and sub-modifiers. You can learn more about creating, using, and editing modifiers here, but I will say that Toast’s modifier system is comprehensive and feature-rich enough to be especially useful for pizzerias, sandwich shops, and other restaurants that make food to order on a regular basis.
  • Pricing Menu Items: Toast allows you to strategize when costing your menu items and create pricing rules that can be applied to entire groups, different item sizes, and/or to items that need special pricing based on the menu they are located in (for example, if you usually sell an app for $8.00 on your regular dinner menu, you could modify the price to $6.00 when it is ordered off the Bar menu). Group pricing is straightforward; all you need to do is specify a price for all items under a specific menu group. If you use the size pricing option, you can identify multiple size categories and designate prices accordingly, as seen in the example below.
  • Restaurant-Based Reporting: Internal reporting is one of Toast’s most compelling offerings, and there are a wide variety of reports available, from simple sales reports to labor reports, product mix reports, tip reports, and more. Reports update in real time and can be accessed anywhere, anytime.The summary report is especially robust and shows net sales, gratuity, tips, total guests, table turn time, and a breakdown of all service types and payment methods. It is designed to give you a quick, “scannable overview of the sales metrics you really care about, at a high level.” From there, you can drill down into any metric if you want “more detailed insight into sales as they relate to orders, payments, shifts, cash drawers, and house accounts.”

toast pos review

  • Customer Data Collection and Customer-Based Reporting: The Toast system has great internal reporting, but it also features an integrated customer relationship management (CRM) system that works to collect customers’ contact information and order history. Using the customer report, you can see which customers have visited your restaurant the most or spent the most amount of money in any time frame you choose. You can then drill down further by selecting individual customers, and view detailed information about the person’s average checks, days since last visit, and most frequently ordered items. Similarly, the gift and rewards report gives you a bird’s eye view of all active rewards and gift cards, along with information about how the cards were used.
  • Labor Management: User-based permissions allow you to control exactly what your employees are seeing and who has access to what. If you want, you can require manager approval for voids and discounts, and even set separate schedules for your kitchen and service staff. Similarly to its CRM, this function allows you to micromanage your staff but in a positive way. You can see the efficiency of your kitchen and quickly assess servers’ sales, comparing them with expectations and see if managers are doling out a larger number of voids than would be expected. In addition, you can customize your Toast account to create different services/roles for your staff and designate specific hours of operation.
  • Time Tracking: Time tracking is a feature that few POS companies dare to tackle, but with Toast, you can assign each of your employees a unique 4-digit pin number (used to clock-in and to clock-out on the Toast tablets). This is a simple way to track labor, and managers can see a quick overview of everyone who is currently clocked-in and out whenever they need to.
  • Inventory Management: Toast also includes an inventory management system. Specifically, this new feature includes inventory control, inventory reporting, a recipe costing tool, a food cost calculator, an inventory variance report, and a menu engineering chart that helps you analyze your best-selling and most profitable menu items.

Add-Ons:

  • Loyalty Programs: For an additional $25/month, you can add a fairly hefty loyalty program to your usual subscription. The Toast loyalty program is great for two reasons: one, it’s fully integrated with the rest of your POS system and any data therein; and two, it is set up so that customers can opt-in right at the table or counter. All they have to do is check a box on the tablet screen when they are closing their tab or paying for their food. People will almost always take the path of least resistance, so having an easy, one-click signup process (on a screen the customer would have to look at anyway) is a no-brainer. Once they’ve signed up, your customers will get a unique code via email, as well as a rewards account number which they can use to check their rewards balance any time they want. As the restaurant owner, you can choose how you want to customize the loyalty program; depending on how your restaurant/menu is set up, you can use a dollar to points exchange, create points milestones, and/or select specific menu items or groups to be redeemable with loyalty cards. You can actually even set up your rewards program so that customers get signup bonuses “to further incentivize loyalty opt-ins.” I’ve mentioned this before in other sections of the review, but the CRM data collected by Toast can also be used for loyalty purposes. When you know what kind of food your guests order, how often they frequent your establishment, and how much money they tend to spend, it’s easy to send custom messages and personalize deals and coupons for each customer.
  • Online Ordering: Integrated online ordering is one of Toast’s most popular features. This add-on costs an additional $50/month, but most people agree that it is worth every penny. Toast will help you create a webpage “that customers can access on their computers, tablets, and mobile phones to view your full menu, to purchase gift cards, and to order food online.” If your restaurant already has a website, all you would need to do is add a link that would take visitors to your online ordering page. The best thing about online ordering with Toast is that the whole system is integrated. For example, menu changes made in the POS are instantly reflected online (you can also control which menu groups and specific items are actually available for online ordering). If you want, as soon as your customer places an online order, their ticket can be automatically fired to the kitchen (and routed to specific prep stations). However, you can always require online orders to be approved by a manager first if that fits your restaurant better.

Toast Pos Review

  • Delivery: With Toast, you can completely customize your delivery system and sync it nicely with online ordering. It’s possible to set specific delivery zones (see image below), customize your fees based on distance (or percentage of the order total), select which menu items are available for delivery, and designate the times of day when deliveries can be made. It’s also possible to route orders directly to the kitchen, assign orders to specific delivery drivers, and track an order through its entire lifecycle – from the instant it is created to the moment it is delivered to the customer.

toast pos review

  • Gift Cards: The ability to create and process digital and physical branded gift cards is another valuable add-on, though it will run you an extra $50/month. Because the gift cards are directly associated with the POS system, it becomes very easy for you to sell, track, and complete transactions using both physical and digital restaurant gift cards. If you opt to use traditional plastic gift cards, “Toast will completely customize, print, and program the cards to integrate with your system.” In order to sell them directly to customers, all your staff has to do is select the gift card option (as they would do with any regular menu item). It must be swiped (like a normal credit card) to activate, and this will also load the card with the desired dollar value. Digital gift cards, of course, are a whole lot simpler and only require guests to give you their email or phone number (which is automatically stored in the Toast database) and select the dollar amount they would like to purchase. The digital gift card is then simply emailed or texted to the intended recipient, almost immediately. I tried the system out; it literally takes just a few seconds for the recipient to gain access to the gift card. Customers can also purchase digital gift cards online and include a personal message to the recipient. Gift cards purchased online may be emailed or texted immediately, or at some point in the future.

Toast Pos Review

Customer Service & Support

When the creators of Toast set out to design a POS system, they decided that customer service was paramount. And unlike many of their industry competitors, who give lip service to the importance of customer support but do not back up their claims with any evidence of care or concern for the end user, the people at Toast really care about whether your experience with the software is positive.

Toast has invested in a level of support rarely seen in any other company, from hands-on training material that is available to anyone (even the casual visitor to the Toast website), to personal customization of the software for every customer, to menu configuration and 24/7 technical assistance. And many of these services are free, 100% included in the monthly service fee. Platform configuration and installation are available for a small fee, enough to cover costs for the people providing the services (in fact, Toast loses money by offering installation services). Nothing rubs me the wrong way more than a company that charges extra for technical support. That kind of money-grubbing attitude really steams my bean. So needless to say, I have a soft spot in my heart for companies like Toast, who at least appear to give a hoot.

Toast provides the following tools and services for customer support:

  • Platform Configuration: After you pull the trigger and buy a subscription, a Toast expert will start collaborating with you to customize your entire platform (everything from your dining room layout to menu configuration, modifications, and staff permissions). They will also “advise you on ways to optimize your menu and streamline processes at your location.” In most instances, you will be able to pull your system out of the box with all of your preferences pre-programmed and ready to go upon installation.
  • Installation: Toast offers on-site POS installation for every customer. Depending on the size and scale of your restaurant, one or more experts will actually come to your physical location and set up the entire system for you. If you want to set things up yourself, Toast will ship you everything you need with detailed instructions and 24/7 phone support. And Toast really does want to make sure that you are fully comfortable once you’re up and running, making sure that you understand every facet of the software before your business launches.
  • Staff Training: Toast is user-friendly, sure, but it is also multi-faceted and can take time to master. For this reason, after installation, a Toast expert will show up at your restaurant and conduct staff POS training. They literally “won’t leave until you and all of your staff feel comfortable with the system.” This is paramount to Toast and, in some cases, they have even had a representative on-site during a business’s first day of operation.
  • 24/7 Support: The monthly fee also includes 24/7 support from a US-based technical support team. Each time I called, I was speaking to a representative in mere moments.
  • Support Tickets: Support tickets are easy to create. The Toast website puts it this way: “In a busy restaurant environment, it is not always possible to pick up the phone or sit down at a computer to open a ticket with our Toast Support team. We have created a section of Toast so that a ticket can be submitted quickly without even leaving the app! All you need to do is fill in your email address, the subject of your question/request, and a brief description of the problem. Then you can just return to the Toast main menu and continue working.”
  • Training Material: Toast has invested in a huge amount of training material, some of the best I’ve ever seen. There are full programs complete with training videos for staff, managers, and admins. In addition to the video tutorials, there are innovative hands-on training demos, which allow you to push buttons, complete orders, take payments etc., just like you would on a Toast terminal. I’ve never encountered such robust, professional training material on a POS website. Ever. I cannot stress enough that Toast takes customer service and support seriously. They also offer a POS buying guide with some terrific information. Sure, it all makes their POS look good, but the information is helpful and accurate.
  • Knowledgebase: If you don’t get the answers you need from the training material, Toast provides a comprehensive (searchable) knowledgebase with FAQs, troubleshooting tips, and information about anything from menu management to close-out training. It works, it’s comprehensible, and it’s accurate, as far as I can tell, but it looks for all the world like it was hastily slapped together by someone who was simultaneously juggling eggs, studying for the LSAT, and watching Bob Ross paint trees. However, Toast provides such stellar support tools in other respects that I’m willing…just barely…to forgive a bit of sloppy text. Yes, I know, I’m such a magnanimous person. Please hold your applause until the end of the review.
  • Blog: The Toast Blog is actually better than many I’ve seen from POS providers, and contains a lot of good information and helpful articles.
  • Social Media Engagement: Toast has a standard Facebook page, as well as aTwitter feed, LinkedIn and Google+ accounts, and, oddly, an Instagram feed.

Compatible Credit Card Processors

As I’ve mentioned a few times before, secure credit card processing is included in the general Toast package–in fact, it is mandatory. If you want to use Toast as your POS solution, you must use Toast as your payment processor as well. This may be a bit of a problem for some of you, especially if you’re happy with the provider you have now. Toast does offer to match the rates you’re receiving from your current payment processor. That sounds great–in theory–but appearances can often be deceiving. Here at Merchant Maverick, we have reviewed enough payment processors and merchant account providers to have nurtured a healthy suspicion of the whole “meet or beat” gimmick, which is easily manipulated with added fees. The good news is that there are no hidden fees with Toast. Toast customers “can even see the rates and fees applied to each transaction right next to their sales reports,” so there is little room for subterfuge.

Even better news? There appear to be very few customer complaints about Toast’s processing system. It’s normal to be suspicious when you are locked into a system like this but, when done well, it can be nice to cut out the middleman. Toast seems to come through in an area where companies like Clover falter (you do not want to be locked in with First Data, believe us). Also, if something goes pear-shaped, you don’t have to agonize about whether it is the POS or the payment processing that has gone awry, and you only have one number to call for technical assistance.

Toast allows you to accept checks, cash, and gift cards and it works with any American-issued (and most non-American-issued) credit and debit cards with a Visa, MasterCard, Discover, or American Express logo. Another perk is that you can set your credit card authorization to always process as if it was offline, so your payments will print a receipt without waiting around for official authorization. This is optional, of course, and slightly risky, but it does tend to increase transaction speeds and get customers through your lines faster.

Integrations & Add-Ons

Lack of integrations was once a slight sticking point with Toast, but the company now offers a solid variety of integrations and is more competitive in this area. The list of available integrations expands frequently, and while Toast offers an impressive number of in-house add-ons, it’s nice to have 3rd-party options too. Integrations include but are not limited to:

Toast also has an open API (which allows you to develop your own integrations).

Negative Reviews & Complaints

  • Payment Processing: Perhaps to be expected, there are a handful of user complaints about being locked into Toast’s processing system. If you use Toast, Toast will be your payment processor, end of story. There are good and bad aspects to this, as discussed in the Payment Processing section above, but suffice it to say that the lack of options gets people’s ire up. It should be noted that most of the complaints are simply about being locked in and not about how the system actually works.
  • Customer Service: I found several complaints regarding Toast’s customer service. A few customers stated that their requests for help went unanswered. Other users were frustrated at being directed to Toast’s online knowledge database instead of receiving help from customer service personnel.
  • Bugs: There were a couple Toast users who reported issues with bugs in the software. One client has had issues with the system not sending complete tickets to the kitchen and messing up customer orders.

Positive Reviews & Testimonials

Overall, the public reaction to Toast has been positive and it currently has an A+ rating from the Better Business Bureau. People seem most stoked about these qualities:

  • Android-Based: Not everyone in the world is an Apple aficionado, and many people like the relative freedom and flexibility that come with reliance on Android devices.
  • Inexpensive: Toast’s monthly subscription prices are competitive for the POS market–neither ridiculously spendy or amazingly inexpensive. However, because Toast relies on Android-based devices and hardware, it is overall much cheaper than its iOS competitors, especially when you’re just starting out. Plus, if you’re tight on money, it also makes it easy to pick and choose what add-ons you want and which you can live without.
  • User-Friendly: In general, most users agree that Toast is user-friendly, easy to learn, and easy to train others on.
  • Loyalty Cards: Toast’s integrated loyalty card program is simple and easy to access and manage, and many restaurateurs use Toast just for this feature.
  • Online Ordering: Like integrated loyalty programs, integrated online ordering is rare in restaurant management software–a kind of POS Holy Grail. Toast’s online ordering system is really very good, and it is the exclusive reason that some people use the system at all.
  • Excellent Customer Support: I know, we’ve gone over this, but it bears repeating: Toast has perhaps the best customer service plan in the industry, period.

Final Verdict

In an ideal world, there would be an affordable POS system that covers all of your needs in one, making it so you only need to make a single call if you run into issues with your credit card processor, your hardware, or your software. Toast is a real-world product, but it appears to be about as close to the ideal solution as we’ve seen.

There are a few exceptions, of course, a few things Toast does not do well by itself, but in general this POS wears many hats with aplomb. Toast provides all of the features you would expect from a top-notch system with very few gaps product gaps. What really sets this company apart, however, is their extraordinary, above-and-beyond approach to customer service. The best POS system in the world is worse than useless if you don’t know how to use it, or can’t reach technical support when bugs, glitches, and/or inevitable user error start to plague your business. Toast is amazingly feature-rich, and if you opt for many of its add-ons for online ordering and loyalty rewards, it’s an extremely robust product.

Because we’ve seen people get burned in similar situations, it would be nice if customers were given a choice whether to use Toast as their payment processor. This isn’t a deal-breaker, especially as there are very few complaints about the processor online, but it is concerning enough for me to recommend at least a bit of caution before diving into a subscription.

Overall, though, I have no qualms in recommending Toast. Because it relies on an Android operating system, this point of sale is going to be cheaper and more versatile than the majority of its competitors in the food-service POS industry.

Do you already use this system in your restaurant? Let us know what you think about it in the comments below!

Julie Titterington

Julie Titterington

Julie Titterington is a writer, editor, and native Oregonian who lives in the beautiful Willamette Valley with her husband and two small children. When she's not writing or testing software, she spends her time reading early 20th century mystery novels, staring blankly at her iPhone, and attempting to keep her kids fed, clothed, and relatively uninjured.
Leave a comment

53 Comments

    Shawn Tahara

    Swapping to Toast was one of the best decisions here at our restaurant! It allows me to run different reports and export them with ease. I can even get up to the second numbers with cloud connectivity. It’s makes my job a lot easier and gives me flexibility to be more creative. I’m glad my boss upgraded to Toast!

    5

      This comment refers to an earlier version of this review and may be outdated.

      Don Cook

      Toast is super intuitive and user friendly for both the staff and mangers. Thank you for tailoring this POS to the restaurant industy.

      5

        This comment refers to an earlier version of this review and may be outdated.

        Eric

        Helped us switch 5 locations to Toast from PosiTouch. It has been a great decision. The flexibility for multi-unit concepts is great. We have been able to improve our efficiency with the use of KDS, handheld mobile units, along with traditional terminals. We look forward to further changes and improvements.

        5

          This comment refers to an earlier version of this review and may be outdated.

          Chantal Johnson

          Toast has made it so easy for us to integrate third party systems and their support s top notch!

          5

            This comment refers to an earlier version of this review and may be outdated.

            JT Riley

            Toast has made my life so much easier with enterprise level reporting and and open API. We have been able to integrate with almost all of our 3rd party vendors.

            5

              This comment refers to an earlier version of this review and may be outdated.

              Logan

              Toast was the right choice for me because I have a very young staff and a customer base that loves to use technology. The support staff at Toast are second to none and my sales rep is always there To help me grow my business.

              5

                This comment refers to an earlier version of this review and may be outdated.

                David Winners

                Toast is the best system we have ever used. We experience no down time. The hardware has held up extremely well. The KDS screens in the kitchen have greatly reduced errors and have improved efficiency. The servers and customers love the handheld tablets and the ability to process cards right at the table. Server tips have gone up over 20%. The menu is amazingly easy to customize. I really can’t say enough about how positive an impact Toast has had on our restaurant.

                5

                  This comment refers to an earlier version of this review and may be outdated.

                  Bert Sorbo

                  The reality is that the system goes down all too often and wether thats the network Toast set up or wether the internet is down, the system can blow your entire dining room and loose thousands like my places did. Toast says that the system still works in off-line mode but that isn’t true. Its happened to me so many times i can’t begin to tell you how much money I’ve lost with this system. When it stops communicating, the printers can’t print, can’t cash out checks and can’t take new orders. People get so upset you can’t imagine. Look at some reviews of ours, guests actually say “why do you have this shitty system if its ruing your business” I finally smartened up and got touch bistro. This system has its own server so we don’t rely on internet or someones cloud. We have our own cloud so it doesn’t go down. This is the reality of Toast after dealing with it for years, Ive lost many managers over the frustrations they encountered!

                  2

                    This comment refers to an earlier version of this review and may be outdated.

                    Rich Girard

                    Would love to know how touch bistro is working out
                    toast has been the worst business decision we have ever made

                      This comment refers to an earlier version of this review and may be outdated.

                      Brendan

                      I looked at 7 other cloud based or tablet systems and have worked with all of the “big companies” in the past. While there’s is a lot of growth potential with Toast innovations, I still believe Toast is head and shoulders above the others. Having an offline mode on tablets has saved my managers and staff time and stress. The reporting has some needs but a non issue for us because we use a restaurant management software along side Toast. The biggest issue is the 24-hour support. They may not have answers very quickly as some of them are very green. The upside is the sales rep hasn’t left our side and will still assist with service issues. Our account rep is very sharp too. The kinks now are worth it for the long term upside down the road.

                      5

                        This comment refers to an earlier version of this review and may be outdated.

                        Jennifer E

                        I searched and tested POS systems for 2 1/2 years before deciding on Toast. We needed a system with kitchen video displays because I refused to revert to printed tickets. The system also needed to handle our Valutec gift cards which numbered in the 1000’s . I discovered the Toast android based system with 10″ screens, kitchen video, the ability to import all our gift card data and online ordering. This was our solution to replace our outdated XP based back office computer and registers. Our menu is complex and the toast menu system is VERY customizable. We needed to help with the menu programming to get it set up correctly and have an easier transition. The installation went as smoothly as could be expected and after a couple months we implemented online ordering. The next step will be to set up an in-store kiosk!We’ve been pleased with the reliability of the system and the ability to maintain orders when the internet is down. A couple disappointments have been the ability to get a real time labor report, online inventory and bogo discount setup. During an 11-3 lunch shift it’s not possible to get an accurate labor report at 2pm for adjustments to be made. There is an option to take an item out of inventory on the tablets however, the item still shows up for online ordering. For example, we serve 3 soups each day and have 7 different soups each week. A person placing an online order can choose an out-of-inventory soup but then gets an order error. Out of inventory items show as grayed out or not appear at all for online orders. The last comment regards BOGO coupons. The $ discounted include any upgrades to the order rather than just the base items discount. For example, a person purchasing a sandwich and soup and a bogo sandwich will get a discount equal to the sandwich and soup not only the sandwich. We’ve been unable to use the BOGO discount at all because of this problem.Overall we are happy with the decision to purchase Toast and hope that the minor issues above can be resolved.

                        4

                          This comment refers to an earlier version of this review and may be outdated.

                          Brian Veskosky

                          We were excited about partnering with Toast for our POS system, and invested over $25,000 with this company. We use 5 terminals, 4 Kitchen displays, their integrated online ordering, and their integrated loyalty program. In the beginning we had several issues with the system when it was installed. Their local installers were great, however there was little they could do to resolve the software issues. Apparently the Epson printers sold to us by Toast conflicted with their software. This took weeks to resolve, but eventually did get resolved.In addition, their loyalty program has serious issues. So buyer beware. You are exposing yourself to confrontations with your customers if you sign up for it (which costs extra) and then advertise it to your guests. People don’t get the emails, you can enter a valid email, but it says the email it not valid, you can’t link multiple credit cards to one loyalty account properly (and as we all know many people carry more than 1 credit card), clicking on the already registered button and entering your email doesn’t get you the points, even though it says you go them. There is no way this company hasn’t been aware of these issues or has spent time the amble time trying to resolve them because likely it’s an add on that many of their restaurants don’t pay for, so they put their resources elsewhere. This is a serious issue for your company as if you tell your guests that they are getting something and they are in fact not getting it, you are breaking the law. The stands for the 15″ screens are also very flimsy and poorly designed. Due to weight, they fall over because the rubber feet they provide to you do not stick properly to your countertops. It’s very badly design. We have customers freak out when they choose to flip the screen back to our employee after they sign for their purchase and the the screens fall over onto the counter. For the most part, the ordering side of the system works for our cafe. They are not really set up properly for counter ordering. It is more designed for servers taking orders at tables. So consider that when you are deciding to make this large investment. There are definitely other systems on the market that you should look at and consider.

                          2

                            This comment refers to an earlier version of this review and may be outdated.

                            Siva

                            Easy to use but tough to update and do deep copy of menu

                            4

                              This comment refers to an earlier version of this review and may be outdated.

                              julio

                              This POS system has been great to me in almost a year using it.. Its very user friendly and comes with some top notch features. Offline Mode pays our Toast Monthly bill as we are able to capture payments even without internet. Also the idea of been on Cloud Technology helps a lot.Make my day to day easy, I recommended

                              4

                                This comment refers to an earlier version of this review and may be outdated.

                                Nick

                                Toast is ahead of the game in many ways compared to a lot of out-dated POS systems. They are constantly reinventing ways to stay ahead of the tech world in hospitality. Keep it up Toast!

                                5

                                  This comment refers to an earlier version of this review and may be outdated.

                                  Bridget Harland

                                  We have been using Toast since December 2015. The staff is friendly and they’re customer service has always been outstanding. I also love the ease of the reporting. My only complaint would be that there needs to be more in-house support at the beginning of the launch. I am lucky enough to have my son on sight who used to do IT work and if it weren’t for him, I can see where there could have been problems. You just need to take some time to learn the system. Otherwise, great job…we’ll continue to use Toast.

                                  4

                                    This comment refers to an earlier version of this review and may be outdated.

                                    Rachel Holaway

                                    We’ve had Toast for just a few months but we love it. The customer service is prompt and friendly. Tech support is very helpful. One of the big selling points for us was that we can have digital gift cards that will work at both of our locations which is something that our old system didn’t offer. Also for me as the admin, I love that I can control pricing, check reports, and add and edit menu items from my computer. The Quick Edit feature is a great option. Just today, in between serving customers, we were able to add a button on the menu for a double cheeseburger (something we’ve been meaning to do but kept forgetting about). All in all this is a great system and we are very pleased.

                                    5

                                      This comment refers to an earlier version of this review and may be outdated.

                                      Neal g

                                      No review.
                                      Prospective client
                                      Can screens be shifted to a second language in particular chinese

                                        This comment refers to an earlier version of this review and may be outdated.

                                        STEPHIE LIKIS

                                        We have been using this system for just under a year, and it has made our lives so much easier. I enjoy that I can upload something to the tablets in a few clicks, I can make changes to pricing and availability and offerings from anywhere. I shopped other systems before settling on Toast, and I find that this is absolutely the one for us. I stumbled upon them on accident, and it was the best accident ever. We came from a cash register and CC machine, and now everything is integrated– it’s a breeze. This is hardwired, but also has an internal memory, so if the connection goes down, you can keep ringing and when it comes online again, all the transactions will be pulled into the system like nothing ever happened. Totally worth it!

                                        5

                                          This comment refers to an earlier version of this review and may be outdated.

                                          Jason D.

                                          Toast is heading in the right direction but it’s still far from a robust POS for a full-service restaurant. Courses are strangely handled, you cannot track when a course was fired, there is no wine BIN system, and the fast bar screen is far to be desired. We are going to stick with them because they are willing to find ‘work arounds’ but they are not ready for prime time just yet.

                                          3

                                            This comment refers to an earlier version of this review and may be outdated.

                                            Jeff Jacobson

                                            Our brand (Costa Vida) has over 60 locations using Toast and it has been a great POS solution for us. The support has been outstanding and there is a high level of care shown whenever we have had an issue. The main reasons we chose Toast was it’s processing speed and ease to learn. When we bring on new cashiers they learn the system quickly and are fully proficient in a short amount of time. I have personally recommended Toast to several of my friends that operate restaurant brands.

                                            5

                                              This comment refers to an earlier version of this review and may be outdated.

                                              Jill Chitwood

                                              I work with the Que’s Brothers BBQ in Marion and we checked out several different POS Systems but felt that Toast was a good fit with us. They were able to come and spend more time than most to help us to be up and running. They came to our soft and hard opening to help the servers work through any problems they have with the program and to make sure they understood everything. We can call and talk to someone right away if we do have any software questions or issues. They definitely seem to care more than most.

                                              5

                                                This comment refers to an earlier version of this review and may be outdated.

                                                Joe Guenther

                                                We’ve had Toast for over a year and could not be happier. We never planned on switching from our old POS but after seeing a presentation of Toast we were blown away by the possibilities. Toast has increased our efficiency immensely which shows in our sales. We recently had over 10,000 people for our annual St. Patrick’s Day Street Event. We’ve always been pleased at how easily it handles our volume, but wow, it ran smoothly and effortlessly all day long! We had 17 handhelds running and 5 terminals! We cannot say enough good things about Toast! We learn new things every day that increase our productivity! Highly recommend!

                                                5

                                                  This comment refers to an earlier version of this review and may be outdated.

                                                  Josh Henneman

                                                  We brought Toast in to our restaurant in January of 2017. We switched from Micros. Toast has been everything we were hoping for and more! We love how easy it is to use. Our staff picked up on it quickly and have been able to train incoming staff easily. As managers, the back office is simple to understand and use as well. We have had no major issues since the switch and the Toast team helped to ensure a smooth transition. We are looking forward to putting Toast into our new restaurant opening next spring!

                                                  5

                                                    This comment refers to an earlier version of this review and may be outdated.

                                                    Abdulrazzaq Razooqi

                                                    How would you compare it to Micros? What would you say distinguishes Toast from Micros?

                                                      This comment refers to an earlier version of this review and may be outdated.

                                                      JT Riley

                                                      I have previously worked with both Aloha & Micros. Toast is a HUGE contender with those power houses in the POS world!Pros: I really like the ease of use behind the software. There is still opportunities to expand the functionality, but overall it is great. They are constantly pushing updates, we have had 4 since we started using the system.Cons: The “versioning” of the menus is a bit of a task and naming “flow” is flawed. It has been since we started using the product 6 months ago. They advised they are aware of the issue, but it still hasn’t been resolved.Overall: When we contemplating switching to Toast, I was on a mission to prove it wouldn’t work in a full service restaurant. I was wrong. I fell in love with the ease of use behind the system and the overall functionality of it. The only struggle I have had to date is with the support. We use their Master Menu Management functions and most of the tech’s that answer the calls are not able to answer those questions and have to refer my questions, up the chain. — They are making a lot of changes to correct this issue, but I would be remiss not to mention it.

                                                      5

                                                        This comment refers to an earlier version of this review and may be outdated.

                                                        Graeme Nyland

                                                        Great system, very innovative. Few kinks, but fast working team and updating software spells success for this POS. Very customer friendly, efficient for the staff as well. Thanks for making work easier!

                                                        4

                                                          This comment refers to an earlier version of this review and may be outdated.

                                                          william johns

                                                          toast has been great for my business. i used to have two separate pos companies one for the in shop and on for online ordering. with toast i have both for a fraction of the price. it’s accounting and end of day reports have been a life saver and i can already see money popping up! i would recommend this pos to anyone who owns a restaurant. it’s so simple to use!

                                                          5

                                                            This comment refers to an earlier version of this review and may be outdated.

                                                            Robert Schlemm

                                                            Best Pos i’ve used yet, user friendly with great tool to develop new and existing employees! tons and tons of training info on their website, good job guys!!

                                                            5

                                                              This comment refers to an earlier version of this review and may be outdated.

                                                              tom

                                                              We have a small Cafe. I am looking at a Toast proposal where it is impossible not to notice that Toast is asking me to pay 50% higher than my current card processor charges. Seems Shady to call that a Meet or Beat. We have had Micros for 10 years and I assumed I could not pay more than what we paid now!I recommended to my boss that we look at solutions that have more track record.

                                                              1

                                                                This comment refers to an earlier version of this review and may be outdated.

                                                                Christina

                                                                Hi Tom,

                                                                Did our analysts have an opportunity to review two months of recent statements to calculate a rate match? I’ve worked at Toast for 18 months and have learned a lot about processing and CC rates from our team, and we can only be sure to match or beat a rate if we can see what your current processing costs are. Does your current processor use an interchange + model? Since Toast processes on a flat rate, our analysts will calculate your effective rate and back into it so you will pay an equal or lesser amount with Toast as your new processor. Your sales rep should be able to dive into this further.

                                                                Here is a blog post about processing to help you calculate your true rate: https://pos.toasttab.com/blog/how-credit-card-processing-works-plus-calculator

                                                                  This comment refers to an earlier version of this review and may be outdated.

                                                                  Mike Brucklier

                                                                  Toast was a no brainer. The ease of use, e gift cards, on line ordering capabilities and finger signature were among about 20 reasons we went with Toast!

                                                                  5

                                                                    This comment refers to an earlier version of this review and may be outdated.

                                                                    Shivank

                                                                    Thank you so much for your review, Mike! It’s great to hear that our digital gift cards, integrated online ordering module, and e-signatures attracted you to Toast.

                                                                      This comment refers to an earlier version of this review and may be outdated.

                                                                      Jonathan Schroeter

                                                                      Toast has been great to my 5 restaurants. Its very user friendly and comes with some top notch features. Offline Mode pays our Toast Monthly bill as we are able to capture payments even without internet. Looking forward to adding the customer Kiosks here shortly. People are friendly and very knowledgeable. If you make the switch, make sure to ask for Marrisa as your project engineer. She is amazing!! Great experience thus far!!

                                                                      5

                                                                        This comment refers to an earlier version of this review and may be outdated.

                                                                        Becky Faith

                                                                        Is Toast EMV ready?

                                                                          This comment refers to an earlier version of this review and may be outdated.

                                                                          Chloe Bahal

                                                                          Hi Becky,

                                                                          Yes, Toast is EMV-compliant.

                                                                            This comment refers to an earlier version of this review and may be outdated.

                                                                            Tammy

                                                                            Organization Name: T's Rockin Roadhouse

                                                                            NOT TRUE!!!!!!

                                                                            • Organization Name: T's Rockin Roadhouse
                                                                            Jessica Dinsmore

                                                                            Hi Tammy,

                                                                            Thank you for writing. In response to your comment, we have reached out to Toast to see if the status of their EMV compliance has changed. They have confirmed that they are, in fact, EMV compliant. If you’re running into trouble I’d suggest reaching out to them directly for help. Our experience with their customer service has been excellent; I hope the same is true for you. Best of luck!

                                                                              Shivank Taksali

                                                                              Thank you very much for your review, Jon! We’re happy to hear that Toast has benefitted your multi-location restaurant chain, especially with our Offline Mode. Excited for you to implement our kiosks in your restaurant. Marissa is great! We’re grateful to have customers like you, Jon.

                                                                                This comment refers to an earlier version of this review and may be outdated.

                                                                                Jazmin

                                                                                It’s one of the easiest, convenient, and intuitive interfaces we’ve used. Our guests love it and it has helped us in so many different ways!

                                                                                5

                                                                                  This comment refers to an earlier version of this review and may be outdated.

                                                                                  Shivank

                                                                                  Thanks you so much for your comment, Jazmin! We’re happy to hear that your guests are loving Toast. We appreciate everything you do for us.

                                                                                    This comment refers to an earlier version of this review and may be outdated.

                                                                                    Jack L

                                                                                    I moved our restaurant from Aldelo to Toast, and I’ve found it to be a Very Good Decision.Competitive processing rate, excellent customization, great integrated online ordering, cloud-based reporting so I can take care of all kinds of tasks from anywhere I have internet, and the list goes on. I’ve recommended it to many restaurants and will continue to!

                                                                                    5

                                                                                      This comment refers to an earlier version of this review and may be outdated.

                                                                                      Kendal

                                                                                      Thanks very much for the comment, Jack. Your team has done some very cool things with Toast. We’re grateful to have you as a reference!

                                                                                        This comment refers to an earlier version of this review and may be outdated.

                                                                                        Justine Putot

                                                                                        Hi Julie,

                                                                                        I enjoyed reading your post, very informative.
                                                                                        Cheers to you!

                                                                                          This comment refers to an earlier version of this review and may be outdated.

                                                                                          Oliver Hernandez

                                                                                          Absolutely, Toast can be setup in many languages, Chinese is an option. However, be mindful that we do not have 24/7 support in Chinese, yet.

                                                                                            This comment refers to an earlier version of this review and may be outdated.

                                                                                            David Miller

                                                                                            Good Review, but Julia hit on a key point.
                                                                                            I just got off the Visa website and Toast Payment Processing is not there. So this makes me wonder if they pushed the product to market and sacrificed the P2P Encryption. There are major software companies still waiting on that certification, so how was Toast able to cut in line.

                                                                                            If its not secure, then who’s responsible? I bet there contract has a hold harmless on merchant services..

                                                                                            Dave Miller

                                                                                              This comment refers to an earlier version of this review and may be outdated.

                                                                                              Kendal Austin

                                                                                              Hi David – Toast is in fact registered as a service provider with Visa.

                                                                                              Here’s a link to the Toast certification:
                                                                                              http://www.visa.com/splisting/viewSPDetail.do?coName=Toast%2C%20Inc&HeadCountryList=U.S.A.&pageInfo=1%3B30%3BASC%3BcoName

                                                                                                This comment refers to an earlier version of this review and may be outdated.

                                                                                                Matt

                                                                                                Kendal, what does that registration on Visa mean? registered to do what?

                                                                                                  This comment refers to an earlier version of this review and may be outdated.

                                                                                                  Kelly Nelson

                                                                                                  Beware of any POS system who “forces” a merchant to use their credit card processing. They’re almost always a scam (especially if up front costs are low), and now you’ve lost flexibility and are locked into two entities. Sign on for the Gift Card program, too, and you might as well throw away the key.

                                                                                                    This comment refers to an earlier version of this review and may be outdated.

                                                                                                    nathan

                                                                                                    Julie–Great review. I work with companies of all sizes and recently engaged with a client opening up a chain of Italian restaurants. We are building the new website to integrate the online ordering connected to a POS system, however helping them find a viable POS product that meets their requirements has been challenging. Your review of Toast really helped with my recommendations but I would like to know if there is an updated on your following statement since we need an open API to brand the online menu page the same as the rest of the website. “Toast does have an open API as well (which allows you to develop your own add-ons) but it is not currently available to all Toast users. This will be changing shortly, so stay tuned.”

                                                                                                    Nathan

                                                                                                      This comment refers to an earlier version of this review and may be outdated.

                                                                                                      Jordan Nelson

                                                                                                      Hello Nathan,

                                                                                                      Thank you for the kind remarks. We asked Toast about their API and they said that it is essentially opened on a per-case basis. You can request to build an integration and if they agree to move forward, they’ll open the API to you.

                                                                                                      Hope this helps.

                                                                                                      Best,
                                                                                                      Jordan

                                                                                                        This comment refers to an earlier version of this review and may be outdated.

                                                                                                        Derek Domino

                                                                                                        Hi Nathan,

                                                                                                        I work at Toast, and earlier this month, we did a Press Release announcing our first batch of partners using our API: https://pos.toasttab.com/press/api-partner-program.

                                                                                                        For the most up to date information, this page (https://pos.toasttab.com/integrations) will be kept up to date. If you are interested in using a service that is not on this list, let your sales rep know, and we’d like to speak with them.

                                                                                                        Derek
                                                                                                        Product Specialist, Toast

                                                                                                          This comment refers to an earlier version of this review and may be outdated.

                                                                                                          RICK IVES

                                                                                                          Excellent review of Toast. I am a POS vendor involved with retail mail and parcel stores. I am always leary of POS software that requires the end-user to use their payment processing. Your remarks on this are spot-on, especially on the whole “meet or beat” gimmick.

                                                                                                          Rick Ives
                                                                                                          OLSON & IVES

                                                                                                            This comment refers to an earlier version of this review and may be outdated.

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