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What Is Shopify & How Does Shopify Work?

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Liz Hull

Liz Hull

Liz Hull is a writer for Merchant Maverick. In her three years with Merchant Maverick, she has tested and reviewed over 40 eCommerce platforms and published two ebooks on the topic of online selling. Liz has also been published in Startup Nation and Home Business Magazine Online. Liz has a BA in English and Spanish from George Fox University.
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7 Comments

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    Tarun Jain

    Great article, Liz! I could easily recommend this to anyone who is looking to start a dropshipping store and has limited resources. Got to know about BlogFeeder; I never knew such a solution exists! It could be an excellent solution for those who want to use the blog to improve SEO.

    But what’s your take on Shopify vs. some open source platforms like Opencart?

      Liz Hull

      Hi Tarun,

      Shopify and open-source platforms differ primarily in customizability and ease of use. Shopify, for example, is an extremely easy to use platform. All the technical parts of running a website are handled for you. That said, you are a bit limited in terms of customization. You can add new features via add-ons and change your site with editing tools, but there are limitations to what you can do.

      Open source solutions (like Opencart or Magento) are highly flexible and much more difficult to use. You are responsible for handling web hosting and security, and often you can only make visual changes to your site by customizing the HTML/CSS. That said, these platforms give you a much higher degree of control. They just require you to have more technical skill.

      Another area of difference is cost. Shopify charges a monthly fee for use of the platform while open source solutions are free to download.

      Hope that answers your question!
      Liz

        marco baatjes

        great post, I didn’t know that you could start a blog on Shopify! Most blogs are well-written articles (like this) but how would you go about doing SEO for products? Would love to know your thoughts. cheers

          Jessica Dinsmore

          Hi Marco,

          Thanks so much for the positive feedback! For more info on SEO, I’d suggest checking out the resources we’ve linked out to in the “Start A Blog” section of this post. They should help answer your questions pretty thoroughly.

            We've done in-depth research on each and confidently recommend them.

            Jason

            Question: Does Spotify provide direct access to drop ship and electronic product distributors? How is product sourcing built into this system?

              This comment refers to an earlier version of this post and may be outdated.

              Jessica Dinsmore

              Hi Jason,

              Dropshipping and product sourcing is handled via 3rd party apps such as Oberlo. I’d suggest taking a look at our 7 Dropshipping Apps post for more detailed info.

                This comment refers to an earlier version of this post and may be outdated.

                Mike

                One of Shopify‘s best selling factors is the visual high quality of its themes. Shopify appears completely great out of the box. Shopify comes with completely different shop templates, of which a number of are free.

                  This comment refers to an earlier version of this post and may be outdated.

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