Authorize.Net Review: Pros & Cons Of Authorize.Net’s Payment Gateway & Merchant Account

Pros

• Broad support for multiple currencies
• Robust security and anti-fraud features
• Month-to-month billing with no long-term contracts
• Predictable flat-rate pricing
• Excellent customer support and service

Cons

• All-in-one option may confuse some customers
• High flat-rate pricing rates for an optional merchant account
• May be more expensive than using Authorize.Net gateway with another provider

What Is Authorize.Net?

Visa-owned Authorize.Net is one of the oldest and most popular payment gateway providers in the payments industry. It’s so ubiquitous in the eCommerce sector that most proprietary payment gateways offered by other merchant service providers frequently include an “Authorize.Net emulator mode” to ensure compatibility with its gateway. While Authorize.Net is not a merchant account provider per see, it does offer an all-in-one gateway + merchant account option, with the merchant account being provided through a third-party partnership with one of several direct processors.

A well-established and reliable name in the eCommerce industry, Authorize.Net scores a solid 4.5 out of 5 stars overall.

Its service performs well and offers several additional features that make its gateway more than just a way to accept credit cards over the internet. It also backs up its service with excellent customer support.

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Countries Served

Authorize.Net is available to merchants in the United States, Canada, United Kingdom, Europe, and Australia.

Authorize.Net Products & Services

Here are all the standard and optional features that Authorize.Net offers:

• Payment Gateway: Naturally, every account with Authorize.Net includes access to its payment gateway. For more information on how gateways work, see our article, Payment Gateways 101: A Complete Guide To Payment Gateway Processors.
• Merchant Account: While Authorize.Net is designed to work with your existing merchant account, it can also set you up with a full-service merchant account if you don’t already have one. You’ll get flat-rate pricing, which might work in your favor but often isn’t the most affordable option for higher-volume businesses. If your business processes more than $500,000 per year, customized pricing is available and includes an option for interchange-plus pricing. The company has a partner directory on its website that lists almost two dozen merchant service providers you can choose from for your merchant account.
• Virtual Terminal: The browser-based Virtual Point of Sale (VPOS) software acts as a virtual terminal, allowing you to manually key-in transactions on your laptop or desktop computer. This feature is free and is included as part of your Authorize.Net payment gateway. However, you’ll need to purchase a compatible card reader to process card-present transactions. VPOS uses the BBPOS Chipper 2X card reader ($130 for Bluetooth version) to accept EMV and magstripe payment methods. Another USB-connected reader (the ID Tech Augusta) is available for $189. Unfortunately, VPOS is only available on Windows PCs and Surface tablets.
• Mobile Payments: Authorize.Net has an app (available for iOS and Android) that can accept mobile payments in conjunction with a smartphone or tablet and a compatible card reader. While the app is free and this feature is included with your account, you’ll have to purchase the BBPOS Chipper 2X card reader mentioned above.
• Simple Checkout: Although Authorize.Net’s ability to integrate with a vast number of third-party online shopping carts is one of its stronger features, many merchants don’t need something that powerful. Simple Checkout lets you generate HTML code snippets for the “Buy Now” and “Donate” buttons to add to your website.
• Recurring Billing: Authorize.Net includes a recurring billing feature with every account at no additional cost. With it, you can customize not only pricing but also features such as free trial periods and installment payments.
• Customer Information Manager (CIM): The CIM, one of Authorize.Net’s most powerful standard features, allows you to securely store customer information, such as billing address, shipping address, and payment method information. Because this includes your customers’ sensitive credit card information, the data is securely encrypted.
• Sync For QuickBooks: While QuickBooks integration is fairly standard these days, it’s still nice to have and will keep your accountant happy, especially if that accountant is you.
• Phone Payments: You can accept payments over the phone using the aforementioned Virtual Point of Sale (VPOS).
• Advanced Fraud Detection Suite (AFDS): This feature consists of a set of thirteen filters that you can customize to your own needs to help flag and block potentially fraudulent transactions. This feature helps prevent inventory loss due to fraud and lowers your liability for chargebacks.
• Account Updater: This optional feature automatically updates the information stored in your Customer Information Manager, including changes to billing or shipping addresses, as well as changes to payment card information, such as updated card expiration dates.
• ACH & eCheck Processing: This is also an optional feature. You can add ACH (Automated Clearing House) and echeck processing to your existing merchant account or sign up for the echeck-only pricing plan. Pricing is 0.75% per echeck, a much lower rate than you’ll pay for credit or debit card transactions.

Authorize.Net Fees & Rates

Note: The rates quoted below are only applicable if you sign up directly with Authorize.Net, rather than through your existing merchant account provider.

Many merchant account providers not only offer access to the Authorize.Net payment gateway, but they’re also able to waive some fees and negotiate lower credit card processing fees than what you’d pay if you signed up directly with Authorize.Net. In other words, the pricing below represents the full retail price for Authorize.Net’s services. If your merchant account provider wants to charge you higher rates than those listed below, don’t do it.

Authorize.Net features two pricing options on its website:

• The All-In-One option includes both a merchant account and a payment gateway.
• The Gateway-Only option is for merchants that already have a merchant account. If you’ve already signed up with a merchant account provider, be aware that it might be more cost-effective to get an Authorize.Net gateway through your existing provider if they offer it.

If you need a merchant account, Authorize.Net can set you up with a flat-rate pricing plan. However, it might be more affordable to find one of Authorize.Net’s partner resellers rather than having Authorize.Net set up your merchant account, especially if you’re already doing a reasonable volume of sales. Going directly through Authorize.Net for a merchant account is a competitive option for online payment processing for new and low-volume businesses. Also, businesses processing more than $500,000 per year can obtain customized pricing (including interchange-plus pricing) with Authorize.Net.

Here are the listed Authorize.Net prices for both options:

All-In-One (Payment Gateway + Merchant Account) Option

• $25 per month gateway fee
• 2.9% + $0.30 per transaction processing fee

Payment Gateway Only Option

• $25 per month gateway fee
• $0.10 per transaction processing fee (this is in addition to any fee charged by your merchant account provider)
• $0.10 daily batch fee

Authorize.Net does not charge an account setup fee, but there is a $25 per occurrence fee for chargebacks. International transactions will also pay an additional 1.5% cross-border assessment. Every account through Authorize.Net includes the Advanced Fraud Detection Suite, Automated Recurring Billing, Customer Information Manager, and QuickBooks integration features for free. ACH and echeck processing, if you need it, is 0.75% per transaction. Use of the Account Updater feature is billed on a per-update basis rather than paying a fixed monthly fee.

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Supported Payment Types & Currency

Authorize.Net supports Visa, Mastercard, Discover, American Express, JCB, PayPal, Visa Click To Pay, Apple Pay, Chase Pay, and echeck payment types.

Authorize.Net can handle transactions in American, Canadian, Australian, and New Zealand dollars; Swiss francs; Danish and Norwegian krone; Swedish krona; euros; British pounds; and Polish zloty. Just be aware that supported currencies may vary depending on your business location. For example, a US-based business would have currency support for US and Canadian dollars.

Ease Of Use

Authorize.Net provides a Merchant Interface website for accessing your payment gateway account, managing transactions, viewing reports, etc., that you can access from any computer with an internet connection and browser. Once you activate your account through this portal, things become a little more complicated. Your account will be placed in “Test Mode,” which allows you to submit test transactions to see if your connection works.

Depending on whether you’re using a prefab shopping cart, software integration, or your website, you may or may not need a developer to help test your connection. (Authorize.Net will point you in the direction of a developer if you need one.) In either case, you’ll want to factor those costs into your calculations.

Authorize.Net provides a pretty detailed walkthrough of getting and using your API Login ID and relevant keys, but there are quite a few steps involved.

Once you’re up and running, however, Authorize.Net should be fairly straightforward to use.

Sales & Advertising Transparency

As a tech-focused company, it should come as no surprise that Authorize.Net has an excellent website. The design is clean, and the layout makes it easy to navigate. There’s even a site map and a search function if you’re having trouble finding information on a topic. Best of all, it doesn’t come off as overly “salesy” the way so many other websites in the payments industry often do.

If you need a merchant account, Authorize.Net will set you up with one of its resellers to provide this service. While the company points this out on its website, it probably could be a little clearer about explaining this. At the moment, Global Payments and EVO Payments are the two primary partners that Authorize.Net uses to provide merchant accounts. We do not recommend either of these providers for a typical small business. Instead, take a look at the Reseller Directory on the Authorize.Net website for a much wider selection of providers.

Like many companies in the payments industry, Authorize.Net offers an online signup process where merchants can submit the basic required information about their business and get approved for an account very quickly. This option allows you to get up and running in a short amount of time (particularly if you’re eCommerce-only and don’t need to wait for your processing equipment to arrive in the mail). However, it’s also an easy way to trap yourself in a long-term commitment if you don’t adequately review your contract documents before completing the sign-up process.

We recommend that you only use the online signup option if you already have a merchant account and just need the Gateway-Only option. If you need the All-In-One option, you’ll want to contact the company’s sales department directly and carefully research which merchant account provider you want to work with before signing any contracts.

Contract Length & Early Termination Fee

Use of the Authorize.Net gateway is on a month-to-month basis, with no long-term contracts and no early termination penalty if you close your account. However, if you also go through Authorize.Net for your merchant account, be aware that things might be different. While many of its resellers (especially Dharma Merchant Services) will honor these guarantees, others are free to set additional terms and conditions. Some of them might impose a standard three-year contract with an early termination fee.

Once again, you’re probably better off going directly through your merchant account provider to get an Authorize.Net gateway and not the other way around. You’ll have more room to negotiate, and you can usually get a better deal than the standard 2.9% + $0.30 per transaction eCommerce processing rate. In any event, be sure to review your contract thoroughly before signing it.

Customer Service & Technical Support

Authorize.Net provides numerous avenues of support to customers, including:

• Telephone Support: Available 24 hours a day, seven days a week (except for major holidays).
• Support Center: Authorize.Net maintains an excellent knowledgebase on its website as well as numerous articles, white papers, and video tutorials.
• Live Chat: Existing users can chat with the Authorize.Net support team or submit an online support request. You’ll have to be signed in to use this option.
• Social Media: Authorize.Net has an active social media presence, with accounts on Facebook, LinkedIn, and Twitter. The latter includes network status updates, so you’ll want to follow them to keep up with any outages. It also has a YouTube channel, which features both tutorials and customer testimonials.

Authorize.Net has a great reputation for excellent customer support and has won the Ace Award for 12 consecutive years. However, one thing to be aware of is that Authorize.Net’s customer support is for its payment gateway only. If you’re having a problem with your merchant account, you’ll have to go through your merchant account provider.

Authorize.Net Reviews, Complaints, & Common Problems

Negative Reviews & Complaints

Authorize.Net has been accredited by the BBB since 2009 and has an A+ rating. It currently has 75 complaints filed within the last three years, 26 of which were filed within the previous twelve months. While this is a fairly high number of complaints, it’s pretty reasonable for a company that is the most popular payment gateway provider in the United States. Users have also given the company an average rating of 1.2 out of 5 stars, based on twenty reviews.

Unfortunately, it’s apparent that far too many merchants still do not understand that Authorize.Net is not a merchant account provider. The company cannot help you if you experience a chargeback or a hold, freeze, or termination of your merchant account. These issues need to be addressed with your merchant account provider, not with a gateway provider (such as Authorize.Net).

Despite being mistakenly blamed for problems that it has no control over, the company is very thorough in offering detailed explanations of what went wrong and tries to correct the situation whenever possible. So let’s be clear: If you have an issue that doesn’t involve the payment gateway itself (e.g., account holds or terminations), you need to address those complaints to your actual merchant account provider, not Authorize.Net. It can’t help you, and misdirecting the complaint against the company lets the real offender (i.e., the merchant account provider) off the hook.

With that said, here are some common legitimate complaints found in Authorize.Net reviews:

• Billing Issues: Several complaints revolve around the timing of monthly payments and cancellations, with customers feeling like they were wrongfully billed for services they didn’t subscribe to. Like most subscription-based services, you’ll want to double-check and make sure the service has been terminated when you’re ready to quit. Unfortunately, Authorize.Net’s online signup service makes it way too easy to get approved for an account, at which point you’ll start being billed $25 per month in gateway fees — whether you ever use the gateway or not.
• Monthly Fees Are Generally Non-Refundable: This isn’t so much a valid complaint as a general policy. Authorize.Net usually won’t issue a refund unless there was a genuine mistake on the company’s part. Again, the issues that lead to a customer wanting a refund in the first place are usually the fault of the merchant account provider, not Authorize.Net. Merchants also seem to be unaware that if they register for an account on Authorize.Net’s website, they’ll automatically be issued a gateway account and charged the first month’s gateway fee. The company is generally pretty good about closing these accounts and issuing a refund when requested. However, it could also do a better job of warning merchants in advance of the commitment they’re undertaking by signing up for an account online.
• Data Portability: Authorize.Net had developed a reputation for being difficult to migrate from. It looks like it has simplified the process, and we have not seen many complaints about it post-2018, but be aware that it has been an issue in the past. The company now advertises “data migration assistance” as a feature for merchants on a customized pricing plan but doesn’t provide any details.

Positive Reviews & Testimonials

Customers who are very satisfied with the quality of service they receive from a provider rarely take the time to leave positive feedback on their own initiative. So it’s often left to the providers themselves to “blow their own horn” by posting testimonials from satisfied merchants on their websites. Often, these testimonials are less than convincing.

That’s not the case with Authorize.Net. It has put together a very compelling series of video testimonials and case studies (both videos and articles) from customers around the country and posted it on its website and YouTube channel. While some of the videos come across as overly scripted, the case studies really shine by tying specific features of Authorize.Net’s service to the needs of the merchant providing the testimonial.

Some common themes emerge about Authorize.Net’s strengths:

• Customer Service: While there are always exceptions, most merchants seem to be satisfied with Authorize.Net’s customer service.
• Recurring Billing Support: Several users found Authorize.Net’s recurring billing easy to set up and use. We particularly like that this is included as a standard feature with all accounts. Many other gateway providers charge an additional fee for this service.
• User-Friendly API: Several users found Authorize.net’s payments API relatively easy to work with and versatile.

Final Verdict On Authorize.Net

Authorize.Net follows the maxim of doing one thing and doing it well. It provides a payment gateway and numerous ancillary services to support that gateway — and that’s it. While you may or may not need options such as echeck processing or mobile payments, it’s nice to know they’re available and perform well for merchants who require them. Basic features of its gateway service, such as the fraud prevention filters, will be useful to everyone using its service.

Authorize.Net has partially addressed some of its data migration issues, although it’s not clear whether low-volume customers will get the same level of assistance as larger businesses on a custom pricing plan. The company’s flat credit card processing fees for the All-In-One gateway + merchant account combo are still expensive for a high-volume business, however, so you’ll want to shop around if you’re also in the market for a merchant account and need interchange-plus pricing.

With broad support among merchant account providers and a host of standard features included at no extra charge, we highly recommend the Authorize.Net payment gateway for your eCommerce business or sales channel. The company scores a very commendable 4.5 out of 5 stars and is clearly one of the best choices on the market for a payment gateway. New e-commerce merchants should also take a look at Stripe and PayPal, both of which offer many of the same features and similar processing rates while including built-in payment processing services (without the need for a separate merchant account). Check out our Stripe vs. Authorize.Net matchup to see which provider is a better choice for your business.

The Merchant Maverick Seal of Approval 🏆

Authorize.Net	Visit Site

After hours of in-depth research and evaluation, we can confidently recommend this brand to our readers. Get started today and see Authorize.Net for yourself.

The Merchant Maverick Seal of Approval 🏆

Authorize.Net	Visit Site

After hours of in-depth research and evaluation, we can confidently recommend this brand to our readers. Get started today and see Authorize.Net for yourself.

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