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Whether you want a standalone store, a marketplace, or a print-on-demand partner, we highlight the top spots for selling art and jewelry.
Erica has been writing about small business finance and technology since 2008. She joined Merchant Maverick in 2018 and specializes in researching and reviewing business software, financial products, and other topics to help small businesses manage and grow their operations. Her expertise has been cited in MSN, Reader's Digest, Vox, U.S. News & World Report, and Real Simple. She is a Certified ProAdvisor for QuickBooks Online and QuickBooks Payroll, a graduate of Limestone University, and currently resides in Greenville, South Carolina.
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Erica SeppalaErica has been writing about small business finance and technology since 2008. She joined Merchant Maverick in 2018 and specializes in researching and reviewing business software, financial products, and other topics to help small businesses manage and grow their operations. Her expertise has been cited in MSN, Reader's Digest, Vox, U.S. News & World Report, and Real Simple. She is a Certified ProAdvisor for QuickBooks Online and QuickBooks Payroll, a graduate of Limestone University, and currently resides in Greenville, South Carolina.
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Shannon has been writing for Merchant Maverick about small business software and financing since 2015. She started writing professionally about business topics in 2005. Shannon has been featured in the Washington Post, Reader's Digest, US News, MSN, Yahoo Finance, Business Insider, and other publications. She has a bachelor's degree in English from San Diego State University and currently resides in San Diego, California.
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Shannon VissersShannon has been writing for Merchant Maverick about small business software and financing since 2015. She started writing professionally about business topics in 2005. Shannon has been featured in the Washington Post, Reader's Digest, US News, MSN, Yahoo Finance, Business Insider, and other publications. She has a bachelor's degree in English from San Diego State University and currently resides in San Diego, California.
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Our content reflects the editorial opinions of our experts. While our site makes money through referral partnerships, we only partner with companies that meet our standards for quality, as outlined in our independent rating and scoring system.
The best websites for selling art and jewelry are easy to use, support branding, fit your budget, and help you get discovered online. They should also integrate with social media and other marketplaces so you can grow your audience across multiple channels.
We reviewed 18 art-focused website builders and marketplaces to identify the best options. Using more than one platform can increase your visibility and help you reach more buyers.
The best websites to sell jewelry and art online make it easy to connect with buyers online, have low seller fees, and allow you to run marketing campaigns to gain more customers.
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Pros
Free plan available
Easy to use
In-person and social media sales
No transaction or commission fees
Cons
Limited customization
Why We Chose Square
Square offers a free online store builder, a free POS system for accepting in-person sales at craft markets, and free integrations with popular social media sales platforms and art marketplaces such as Etsy.
Square's free plan includes enough inventory management and shipping features for small business owners, while paid plans include better marketing features, more website customization capabilities, and lower payment processing fees.
If you have advanced needs and are looking for processing discounts
Square has recently updated its pricing model. Instead of selling Square Online as an add-on, it is now integrated within its three pricing plans. Square Online is available on the free plan, although features are limited.
Higher-level plans include more website customization, such as website themes, a free shipping delivery progress bar, custom page layouts, and customer accounts.
You are required to use Square Payments for payment processing. You’ll pay 2.9% – 3.3% + $0.30 in payment processing fees for online transactions. in payment processing fees for online transactions.
Square Features
Square Online Features
Availability
Retail Equipment Available
International Sales
Currency Conversion
Shoppable Social Posts
Gift Cards
Customer Loyalty
Marketing Tools
Hosted Platform
Reports
Staff Accounts
Buy Buttons
Multi-Platform Integrations
Shipping Tools
Shipping Discounts
Free Themes
Unlimited Products
The best Square features include:
Free online store builder with free web hosting and domain name (Square branding required for free domain)
Free integrations with Instagram, TikTok, Pinterest, and Facebook
Free shipping labels and shipping carrier discounts
Free coupon and discount generation for marketing campaigns
Free in-person point of sale app
Related: Read our Square POS app review to learn more about incorporating this free in-person selling app with your online store.
Paid features include gifting options, product reviews, real-time shipping updates, personalized order recommendations, real-time shipping rate display at checkout, pre-order capabilities, and better eCommerce analytics.
There are lots of Square Online integrations available for features such as print-on-demand sales, advanced inventory management, and accounting software.
Choose Square If...
You want to sell in-person and online
You don’t want to pay a monthly fee to sell your items
Shopify is one of the best platforms for artists who want to sell across multiple channels. It integrates with major social platforms (TikTok, Instagram), popular marketplaces (Etsy, Fine Art America), and your own customizable online store. You can list products almost anywhere and manage inventory, shipping, and customer data from one Shopify dashboard.
Shopify also includes strong tools for international sellers, such as automated language translation, global shipping options, and built-in duty and import tax management. With 8,000+ apps, you can connect to print-on-demand services, access discounted shipping labels, or sell in person with a card reader.
Note: Shopify offers a free three-day trial with no credit card required.
The Starter plan does not include a full eCommerce site and charges a 5% transaction fee, so the Basic plan is a good place to start.
You’ll also pay payment processing fees with Shopify. You can use Shopify Payments, the company’s built-in payment processor, to avoid transaction fees. If you use Shopify Payments, processing rates will range from 2.4% and 2.9% for online orders.
Shopify Features
Shopify Features
Availability
Retail Equipment Available
International Sales
Currency Conversion
Shoppable Social Posts
Gift Cards
Customer Loyalty
Marketing Tools
Hosted Platform
Reports
Staff Accounts
Buy Buttons
Multi-Platform Integrations
Shipping Tools
Shipping Discounts
Free Themes
Unlimited Products
Shopify offers the following best features for selling art and jewelry online:
Social media sales integrations with Instagram, TikTok, Facebook, Pinterest, WhatsApp, Snapchat, and more
Integrations with online marketplaces, including Etsy, eBay, Fine Art America, and Printful
Integrations with print-on-demand and dropshipping apps
Automated inventory and shipping management across sales platforms
Free and paid online store themes and apps
Free in-person sales software with eCommerce plans
Strong international sales features, including international shipping settings and automatic translations
Related: Read our Shopify POS review to learn more about using Shopify to sell at local artist markets and craft shows.
Etsy gets over 350 million visitors a month, and most of them are actively looking for handmade or custom pieces. Because buyers come to Etsy expecting unique work, artists can often charge higher prices than on more budget-focused marketplaces.
Etsy does have its share of fees, but the built-in audience and strong demand for creative goods can make the extra cost worth it for many sellers.
Etsy Pricing
Etsy has two main plans: the Standard plan (free) and Etsy Plus ($10/month), which adds extra shop customization and selling tools. You can also create a standalone Pattern website for $10/month.
Etsy’s fees add up quickly. Here are the key ones:
Set-up fee: Undisclosed
Listing fee: $0.20 per item
Transaction fee: 6.5% of the item price
Shipping & gift wrap fees: +6.5%
Payment processing: 3% + $0.25 (US rates)
Currency conversion: 2.5%
Offsite ads: 12%–15% (optional under $10K/year)
Onsite ads: Set your own budget
Despite the costs, Etsy’s massive built-in audience makes it a strong choice for many artists and jewelry makers.
Etsy Payments is required for most sellers, and lets you accept credit/debit cards, Etsy gift cards, PayPal, Apple Pay, Google Pay, and bank transfers.
Etsy Features
Etsy is a global marketplace focused on original and vintage items, making it a natural fit for artists and jewelry makers. Here’s what you can expect when selling on Etsy:
Original & vintage listings only, so it’s ideal for handmade art, jewelry, prints, and custom work
Large art category supports almost every medium, including popular custom pet and portrait commissions
Built-in audience
Simple selling tools are easy to use, but more limited than full website builders like Shopify
Sell on Etsy, social media, and through a linked Pattern website
Accept payments in person using Square POS when connected to your Etsy inventory
Success often depends on driving traffic through social media and ads, not relying solely on Etsy search
Choose Etsy If...
You want a built-in audience for handmade or vintage items
You’re prepared to market your business to drive traffic to your shop
eBay may be known for auctions, but it also has a strong jewelry marketplace and a smaller yet active art category. Buyers come to eBay ready to bid -- especially on fine jewelry and secondhand pieces -- which can work in a seller's favor.
eBay Art includes drawings, photographs, posters, prints, sculptures, paintings, and even NFTs. Top jewelry categories include fine, vintage, antique, engagement, wedding, and men’s jewelry.
eBay Pricing
eBay charges listing and transaction fees. Sellers can list at least 250 items/month before listing fees kick in. These fees start at $0.35.
Transaction fees are based on the final sale value and start at 3%. Be prepared to offer authentication documentation, if you have it, and build your reputation on the marketplace by sharing your credentials as a seller.
eBay uses an internal payment processing system called eBay Managed Payments. All major credit cards are accepted through this system, plus PayPal, Apple Pay, and Google Pay. Payment processing costs usually are included in the transaction fee.
eBay Features
eBay gives artists and jewelry sellers a flexible place to list original pieces, vintage items, and reproductions.
Sell via auction with a minimum bid, add a “Buy Now” price, or use fixed-price listings
Categories include original art, vintage jewelry, reproductions (clearly labeled), and altered or repaired pieces with full disclosure
High-value brands like Pandora, Chanel, Cartier, and Tiffany & Co. are successfully sold on eBay
Shopify and other store builders can connect to eBay for additional exposure
Best used as a supplemental channel
Choose eBay If...
You want to sell valuable jewelry or art
You want a supplemental sales channel to sell beyond your online store
Saatchi Art is a global online gallery with artists from 100+ countries and over 12 million monthly page views. The platform showcases paintings, drawings, sculptures, and photography in a curated setting that attracts serious collectors.
Saatchi doesn’t require exclusivity, so you can list your work there while selling through other channels. If you want to reach a worldwide audience of dedicated art buyers, Saatchi is a strong option.
Saatchi Art Pricing
There’s no fee to create an artist account on Saatchi Art, and the platform handles payments and shipping logistics. Saatchi takes a 40% commission on each sale, while artists set their own prices. Buyers pay for shipping, but artists are responsible for securely packaging their work.
Payments go to Saatchi first. Artists can request a payout seven days after the buyer receives the artwork, with funds delivered by check, wire transfer, or PayPal, typically within 14 days of the payout request.
Saatchi Art Features
Saatchi Art offers a curated, gallery-style experience with strong promotional support for artists.
Curated platform includes featured categories, printed catalogs, and editorial spotlights
Offers social media promotion, curation services, paid online/offline ads, and PR outreach
Provides newsletters, a detailed artist handbook, and a blog with best practices and sales tips
Open to most artists
Non-exclusive representation
Choose Saatchi Art If...
You want access to serious collectors and prefer a curated, gallery-style platform
ArtPal stands out because it charges no listing fees, no membership fees, and no commissions. It also includes a free print-on-Demand service, making it easy for digital artists to sell without losing margins to third-party printers.
It’s a strong starter marketplace where you can sell almost anything, and still list your work on other platforms at the same time.
ArtPal Pricing
ArtPal is completely free — there are no membership fees and no commissions. If you use its print-on-demand service, the printing cost is added to your base price, so you still earn 100% of the sale.
ArtPal processes payments securely and sends funds directly to you.
For items you ship yourself, you’re paid immediately.
For print-on-demand orders, payouts are made on the 15th of each month.
All payments are transferred via PayPal.
ArtPal Features
ArtPal is a free, easy-to-use marketplace where artists can sell almost any type of artwork or handmade item.
Sell paintings, prints, photos, sculptures, jewelry, crafts, and more
Ideal for artists, collectors, and galleries
Free print-on-demand
Simple store setup
Customizable profile to showcase your brand
Highlight listings for $0.99 to increase visibility
Automatically post new items to Facebook, Twitter, and Instagram for free
Choose ArtPal If...
You want a completely free platform with no listing fees, commissions, or membership costs
You want simple marketing tools like automatic social media posting and free print-on-demand
Connects with all major online store builders and online marketplaces
Cons
Some quality concerns noted
Detailed fee structure
Why We Chose Printful
Printful is a low-risk print-on-demand and dropshipping service that lets you upload or create designs and sell them on the Printful marketplace or your own website. Printful handles all printing and shipping and connects with major platforms like Shopify, Square, Etsy, eBay, and TikTok Shop.
You can save designs as templates, duplicate them across multiple products, and use the “push product” feature to sync images and product details to all your sales channels, making Printful one of the simplest POD tools to use.
Printful Pricing
Printful’s basic plan is free to use, with optional upgrades like product discounts and free embroidery available on the $24.99/month Growth plan.
When a customer places an order, they pay the full retail price you set — including your markup, shipping, and taxes — through your online store. You then pay Printful for the product, production, and shipping costs.
Optional add-ons include:
Embroidery
Custom labels
Premium images
Printful Features
Printful makes it easy for artists to sell custom products through their own online store, with orders automatically fulfilled as they come in.
Connect your store to Shopify, Square, Etsy, Amazon, and more
Printful handles printing, packing, and shipping for every order
Offer designs on 300+ items including shirts, mugs, posters, hats, phone cases, and patches
Use premade design tools and integrations for fast setup
Monetize on TikTok, Instagram, Facebook, YouTube, Spotify, and other platforms
Includes sustainable products and CO₂-offsetting choices for environmentally conscious branding
Choose Printful If...
You want a hands-off way to sell your designs with automatic printing, packing, and shipping
You want to sell across multiple platforms without managing inventory
Fine Art America offers print-on-demand options for items like clothing and phone cases, but its main focus is high-quality paintings, wall prints, and stationery.
With 14 production centers across five countries, the platform uses vetted fulfillment partners to ensure premium materials and reliable shipping so customers receive the exact print they ordered.
Fine Art America Pricing
Fine Art America offers a free plan, or you can upgrade to a $30/year plan to sell directly from your own website. All plans include a Shopify integration.
Fine Art America sets the base price for each product; you add your own markup to determine your profit. The platform processes all sales, and artists are paid on the 15th of each month for qualifying orders.
For example, if a print’s base price is $50 and you price it at $75, your profit is $25.
Fine Art America Features
Fine Art America makes it easy to sell high-quality prints and originals while handling most of the heavy lifting for you.
Offer canvas, framed, metal, acrylic, wood, posters, and more
Choose which sizes are available for each artwork
Fine Art America manages printing, matting, packaging, shipping, payment processing, and customer service for print orders
Sell originals and keep 100% of the sale
Customizable artist profile includes profile pages, art galleries, and space for ratings, reviews, and social sharing
Built-in marketing tools
Choose Fine Art America If...
You want a high-quality print-on-demand platform that handles all production, shipping, and customer service
Creative Market is a popular marketplace focused entirely on digital art like fonts, graphics, brushes, templates, themes, and other downloadable assets. It also offers sections tailored to specific software like Adobe InDesign, Canva, and Figma, making it easy for buyers to find exactly what they need.
Selling is simple: customize your shop, upload your digital files, and add product details. Creative Market handles delivery, refunds, and technical support, and you can join platform-wide promotions to offer limited-time discounts.
Note: You must apply to open a shop and submit a portfolio of 10–20 linkable pieces for review.
Creative Market Pricing
It’s free to upload products to Creative Market. The company sets the default commission at 50% of the product listing price, but states that commission rates vary by product and shop.
You have to request payouts within a certain timeframe every month. The minimum threshold is $20. After your request is processed, you’ll wait about five business days for your payout.
Creative Market Features
Creative Market gives digital artists a flexible way to sell a wide range of downloadable assets across many niches.
Sell UI kits, templates, graphics, Photoshop effects, and more
Customizable shop profile includes a product gallery, About page, announcements, reviews, header banner, and custom logo
Access shop analytics and share products on Pinterest, Twitter, Facebook, and other platforms
Buyers receive all required files automatically after purchase
Offer technical help to customers to reduce refunds and improve satisfaction
Choose Creative Market If...
You create digital assets and want a marketplace designed specifically for downloadable files
You want built-in marketing tools and a customizable shop profile to help promote your digital products
To sell jewelry and art online, you can use one or more of the following approaches:
Join An Online Marketplace
Marketplaces like Etsy and eBay come with built-in traffic, making it easier to get discovered and start selling quickly.
Note that marketplaces are competitive and have fees for listing and selling.
Set Up An Online Store
Platforms like Square Online and Shopify let you create your own branded store with predictable monthly pricing (often starting at $0) and no marketplace listing or commission fees.
There is no built-in exposure. You’ll need to market your store and maintain the website yourself.
Sell Through A Print Partner
Print-on-demand services like Printful let you sell designs without holding inventory. Your artwork can be printed on items such as posters, framed prints, blankets, pillows, or phone cases.
Many platforms integrate with each other, allowing you to sell through your own online store, marketplaces, and print partners at the same time.
What Is The Best Place For You To Sell Art & Jewelry Online?
The best place to sell art or jewelry online depends on your goals, budget, and how much effort you want to put into marketing.
If you don’t want to create or ship physical products, use a print-on-demand service.
If you want built-in exposure with minimal marketing, choose an online marketplace.
If you want full control and to keep all your profits, use an online store builder and grow your own audience.
Erica has been writing about small business finance and technology since 2008. She joined Merchant Maverick in 2018 and specializes in researching and reviewing business software, financial products, and other topics to help small businesses manage and grow their operations. Her expertise has been cited in MSN, Reader's Digest, Vox, U.S. News & World Report, and Real Simple. She is a Certified ProAdvisor for QuickBooks Online and QuickBooks Payroll, a graduate of Limestone University, and currently resides in Greenville, South Carolina.
View Erica Seppala's professional experience on LinkedIn.
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The vendors that appear on this list were chosen by subject matter experts on the basis of product quality, wide usage and availability, and positive reputation.
Merchant Maverick’s ratings are editorial in nature, and are not aggregated from user reviews. Each staff reviewer at Merchant Maverick is a subject matter expert with experience researching, testing, and evaluating small business software and services. The rating of this company or service is based on the author’s expert opinion and analysis of the product, and assessed and seconded by another subject matter expert on staff before publication. Merchant Maverick’s ratings are not influenced by affiliate partnerships.
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